Changing Channel Conflict for Manufacturers
The annual Internet Retailer Conference and Exhibition is happening in Boston this week, and while Elastic Path is not there this year, we have a ton of video evidence of our visit last year as Jason Billingsley made his rounds of the trade show floor ...
Retailers Embrace API-lliate Marketing
Back in 2007, Facebook opened its API (application programming interface) to allow any developer to build an application that could extend the functionality of Facebook (and maybe make you a bit of money). Facebook understood that it couldn’t possibly ...
Keeping Up With the Google
I returned this weekend from a week’s holiday and for the first time in 2 years, I didn’t take my laptop with me on vacation. (The magic of WordPress’ scheduled posts kept Get Elastic alive while I was gone). With 250+ blog posts chilling ...
QRious About QR Codes?
What’s this funny image?
If you point your mobile phone’s camera at it you’ll be directed to GetElastic.com on the mobile web, provided you have a reader on your phone capable of decoding the QR (quick response) code.
QR codes are 2D ...
Hot Ecommerce Trend: Embedded Video in Email
I’m often asked what I think the hottest trend in ecommerce is and I believe it’s video content. So I’m excited to see more new technology emerge that can embed video right into retail email, and retailers experimenting with it. Anna ...
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