big-data

4 Big Ways Big Data Will Transform Ecommerce

Among other creepy things Facebook knows about you, the beloved social network can predict when you’re relationship status is about to change from single to…not single. Based on heaps of data from 2010-2013, it recognized a pattern that timeline ...
retargeting

Display Retargeting: Are Personalized Ads Better than Generic?

Display retargeting gives you an opportunity to stalk follow remind visitors who abandon your site and dynamically personalize the ad to products viewed or keyword intent expressed by the during their visit. Compared to the measly 0.07% average click ...
tack

The Number 1 Pinterest Marketing Mistake for Ecommerce

Research by Curalate found that 48% of the most popular pins on Pinterest linked to non-existent pages. Oof! Many marketers disparage social networks’ conversion power, but it’s no wonder when nearly half of it’s potential is wasted ...
graph-search-facebook

The Ecommerce Potential for Facebook Graph Search

Facebook’s big announcement Tuesday was revealed to be a beta launch of Graph Search, which will allow Facebook users to query their social graph to find answers to life’s deep questions like “what sushi restaurants have my friends been ...
help-button

10 Tips for Customer Self-Serve

Customer self-service doesn’t just save your organization money. 2 out of 3 customers prefer self service to speaking with a live representative (Nuance Research). 75 percent believe it’s more convenient to self-serve, versus 6 percent that ...
© 2014 Get Elastic Ecommerce Blog. All rights reserved. Site Admin · Entries RSS · Comments RSS