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About Elastic Path

Get Elastic is brought to you by Elastic Path Software, a digital commerce engine. At Elastic Path, we’re fanatical about ecommerce — it’s all we do. We help our customers with their ecommerce strategy and provide their internal IT teams with a Java ecommerce platform to develop those innovations. We frequently speak at industry events around the world about how traditional ecommerce approaches and technologies aren’t enough for enterprises selling digital goods and content. We also share our ecommerce expertise through webinars, original research, and this blog.

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Linda Bustos

As Director of Ecommerce Research at Elastic Path, Linda Bustos works with some of the world’s largest companies to help improve conversion rates and profitability on the Web. In addition to writing the Get Elastic blog since 2007, Linda’s articles have appeared in Mobile Marketer, CMO Magazine, E-Marketing + Commerce, and Search Marketing Standard, and she has provided expert opinion to Inc Magazine, Entrepreneur, Time, the New York Times and Forbes and has appeared on Canada AM. She is a frequent speaker at industry events, including Shop.org, XCommerce, Conversion Conference, and Affiliate Management Days.

In 2010, Linda earned a spot on the DMNews Top 30 Direct Marketers Under 30 list. She has served as faculty for the Banff New Media Institute’s Career Accelerator Program and Marketing Profs University, and has appeared as one of the Top 100 Influential Marketers of the year in 2008 and 2009. Prior to joining Elastic Path, Linda worked agency-side, specializing in usability and SEO.

Matt Dion

Matt Dion is the Vice President of Marketing at Elastic Path Software. He has more than 20 years of experience in partnering strategy, business development, public relations, analyst relations, product marketing, product management, and strategic alliances. He has helped grow revenue and market companies such as Crystal Decisions, Apparent Networks, and Meridex.

Matt holds a Bachelor of Business Administration and Psychology from Simon Fraser University. He has served on the board of directors for Active State, 90 Degree Software, Meridex Software Corporation, ACETECH and Inetco Systems.

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The opinions expressed here are of the individuals and do not necessarily reflect the views of Elastic Path.