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Turning Content into Commerce: A Case Study with Pearson Education

The book publishing industry has been disrupted, disrupted and disrupted some more. Book publishers have a reputation of being dinosaurs that don’t know how to embrace digital, headed towards extinction. But HigherEd publisher Pearson has schooled ...
A white pill

Prescription for a Great Commerce API Strategy

Forget banner ads and coupon codes, the new wave of affiliate marketing is going API (application programming interface). The shift to mobile is putting the squeeze on banner ads. Standard ad units don’t always resize for mobile devices, forcing ...
API all the things meme

18 API Business Models Deconstructed

Behind ecommerce’s social and omnichannel evolution lie APIs, whether they be internal or 3rd party. Powering apps, widgets, sharing tools and content feeds, APIs enable systems to communicate with other systems, and empower you to expand your catalog ...

23 Fun Facts About APIs [Infographic]

It can be difficult for non-techies to grasp the concept of APIs, and their usefulness. This week’s infographic is by Rackspace highlighting fun examples and stats about application programming interfaces. Tweetables: 60% of eBay transactions ...

Hot as HATEOAS: Why We Built A HATEOAS Server From Scratch

What is HATEOAS, why should you care (and how do you pronounce it)? Technically, “hey-dee-us” is a constraint of Level 3 REST application architecture. An acronym for Hypermedia as the Engine of Application State, HATEOAS allows a client to interact ...
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