Comments on: How To Attract Customer Reviews

By: Linda Bustos

Linda Bustos — Mon, 10 Aug 2009 21:48:48 +0000

800 reviews in a few months, that’s impressive!

By: Audio Bible

Audio Bible — Mon, 10 Aug 2009 17:33:43 +0000

Well I have reviews running on my website now, and have collected over 800 over the past few months.

Personally like to read the reviews people send in because people write how encouraged they are about their Audio Bible product and it encourages me as well.

By: Shea Howard

Shea Howard — Tue, 21 Oct 2008 22:54:44 +0000

We value our customer reviews for products & service – We value any interaction with our customers.

By: Gil Rozenblatt

Gil Rozenblatt — Sat, 11 Oct 2008 05:14:17 +0000

Reviews are of utmost importance these days as they provide previously unavailable yet extremely important “intelligence”. Whats great about reviews whether of a merchant or of a product is that a stranger is offering a helping hand to another expecting nothing in return.

The merchants we work with spend between 100k to a million monthly. Mostly on PPC advertising. Intelligence or knowledge delivered by way of reviews play a pivotal role in a prospective customers purchase decision.

By: Brian Rowe

Brian Rowe — Wed, 23 Jul 2008 22:26:31 +0000

Last Piece Software also offers a customer review solution. We have found the follow up email is very effective at having people respond to talk about products. We give them a few days for delivery and usage, then remind them a couple of times. Trying not to annoy them. We have seen 30% response rates for these emails. We trigger these emails from our solution. The message is critical in the email. Letting them know it will help other consumers, and the its a fast process. Attracting reviews after the implementation is the key to a successful launch and this article had some great ideas. Thank you.

By: Susan Petracco

Susan Petracco — Mon, 21 Jul 2008 19:36:35 +0000

I’m loving the idea of a package insert. One of our sites is about to start the follow-up email idea, because reviews are almost non-existent. We may go with the package insert too, especially with the holidays coming up.

By: John Joubert

John Joubert — Mon, 02 Jun 2008 13:20:41 +0000

Nice post! I always try to encourage interaction with customers from my sites…it makes business more personal and gives an additional reason for them to come back again!

By: Audio Bible

Audio Bible — Tue, 04 Mar 2008 18:51:29 +0000

I plan to add reviews in the coming months. This article has plenty of good starting material to get things going.

By: Linda Bustos

Linda Bustos — Mon, 11 Feb 2008 17:58:37 +0000

Hey Pauline, thanks for pointing that out. Revoo sounds like a good idea. Do you know how they motivate customers to actually complete and turn in those forms? Are there incentives?

By: Pauline Dubuc

Pauline Dubuc — Mon, 11 Feb 2008 11:03:29 +0000

Hey Linda!
One other very interesting point is also to know how to get reviews on a product that the reviewer has really been using or buying. I met an English company called Reevoo that partners with merchants to send their clients review forms after all purchase and which set itself like a honnest third party in the review process.