Comments on: Augmented Reality: An Ecommerce Innovation To Watch http://www.getelastic.com/augmented-reality/ #1 Subscribed Ecommerce Blog Thu, 09 Feb 2012 02:57:16 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Guildford Bookkeeperhttp://www.getelastic.com/augmented-reality/comment-page-1/#comment-19893 Guildford Bookkeeper Wed, 23 Dec 2009 11:45:32 +0000 http://www.getelastic.com/?p=5784#comment-19893 Microsoft are doing a similar product with Project Natal... A virtual shop where your avatar can try on clothes from a virtual wardrobe and then purchase them to be delivered to your home. sounds cool, will have to see if it actually works tho Microsoft are doing a similar product with Project Natal…

A virtual shop where your avatar can try on clothes from a virtual wardrobe and then purchase them to be delivered to your home.

sounds cool, will have to see if it actually works tho

]]> By: Whitneyhttp://www.getelastic.com/augmented-reality/comment-page-1/#comment-19891 Whitney Thu, 17 Dec 2009 15:38:50 +0000 http://www.getelastic.com/?p=5784#comment-19891 This would be particularly great for glasses. People who wear glasses need their lenses to see. But, when you try on a frame, it either has no glass or clear glass. So you end up peering at a mirror and guessing. This would be particularly great for glasses.

People who wear glasses need their lenses to see.
But, when you try on a frame, it either has no glass or clear glass. So you end up peering at a mirror and guessing.

]]> By: Sylvainhttp://www.getelastic.com/augmented-reality/comment-page-1/#comment-19889 Sylvain Wed, 16 Dec 2009 13:08:23 +0000 http://www.getelastic.com/?p=5784#comment-19889 GlassesDirect Video Mirror is a great tool, finally showing how Augmented Reality could be useful for your business. Ray-Ban and enjoysunglasses.com also show the same technology, developped by FittingBox, the virtual tryon solutions expert (http://www.fittingbox.com). GlassesDirect Video Mirror is a great tool, finally showing how Augmented Reality could be useful for your business. Ray-Ban and enjoysunglasses.com also show the same technology, developped by FittingBox, the virtual tryon solutions expert (http://www.fittingbox.com).

]]> By: Audio Biblehttp://www.getelastic.com/augmented-reality/comment-page-1/#comment-19887 Audio Bible Mon, 14 Dec 2009 22:30:45 +0000 http://www.getelastic.com/?p=5784#comment-19887 I will say, even if you need a web cam to use Glasses Direct's tool, it is pretty amazing. I have wanted to make a 'help me select' tool also, EastBay.com has a pretty good tool for selecting shoes, I may pattern mine after. The selector tool is on my top 50 things to do for 2010. I will say, even if you need a web cam to use Glasses Direct’s tool, it is pretty amazing.

I have wanted to make a ‘help me select’ tool also, EastBay.com has a pretty good tool for selecting shoes, I may pattern mine after.

The selector tool is on my top 50 things to do for 2010.

]]> By: Christian, Baymard Institutehttp://www.getelastic.com/augmented-reality/comment-page-1/#comment-19885 Christian, Baymard Institute Mon, 14 Dec 2009 19:05:09 +0000 http://www.getelastic.com/?p=5784#comment-19885 Nice feature. The point of "reduce returned merchandise" might be enough alone to yield a good ROI on this, the increased conversion can then be considered an extra bonus. Unfortunately this only fits well to a limited number of product categories; as your example with Fashionista points out. Nice feature. The point of “reduce returned merchandise” might be enough alone to yield a good ROI on this, the increased conversion can then be considered an extra bonus. Unfortunately this only fits well to a limited number of product categories; as your example with Fashionista points out.

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