Linda Bustos

About Linda Bustos

E-Mail: linda.bustos@elasticpath.com

Bio: As Director of Ecommerce Research at Elastic Path, Linda Bustos is the author of the Get Elastic Ecommerce Blog and provides consulting services to some of the most exciting ecommerce companies in the world. Linda has helped Get Elastic land a coveted spot on the AdAge Power 150 and become one of the top 10 marketing blogs in Canada. Get Elastic is also recognized as the #1 Ecommerce Blog according to PostRank and with a daily readership of over 20,000, is the most subscribed ecommerce blog on the ‘Net. Linda’s articles have appeared in Mobile Marketer, CMO Magazine, E-Marketing + Commerce, and Search Marketing Standard, and she has provided expert opinion to Inc Magazine, Entrepreneur, Time, the New York Times and Forbes. She is a frequent speaker at industry events, including Shop.org Merchandising Workshop, XCommerce, Conversion Conference, and Affiliate Management Days. Previously, Linda has been named one of DMNews’ 30 Direct Marketers Under 30 for her contribution to the marketing community through Get Elastic.


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15 Ecommerce Resolutions for 2015: Part 2

Continuing our 3-part series of ecommerce resolutions for 2015, here are resolutions 6 through 10: 6. Mobilize your mobile strategy Before declaring the 10th Annual Year of the Mobile (kidding), let’s all agree mobile is no joke. 2/3 of email is ...
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15 Ecommerce Resolutions for 2015: Part 1

To kick off the new year, we’ve got a 3-part series covering the 15 ecommerce resolutions for 2015 you need to make. Today’s post covers 1-5. Dig in! 1. Tune your performance It’s no secret that as websites add more cool features, pages ...
2014

Best of Get Elastic 2014

A huge thanks to all the readers of Get Elastic for trekking with us another year! As we say goodbye to 2014, we recap the highlights of the blog from January through December. January 5 Mistakes Brands Make Selling Direct-to-Consumer 14 Notable Ecommerce ...
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Reality Check: Shoppers are not that Loyal [Infographic]

It’s the holiday season and the promotions are aggressive! This week’s infographic examines shoppers’ loyalty when it comes to promotions online and offline, courtesy of MarketTrack and Nowsourcing. Tweetables 80% of shoppers are ...
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Ecommerce Trend: Keep Your Eyes on Visual Search

Visual search technology is one of the most exciting trends in ecommerce. Though the tech isn’t new (Zappos had this feature in 2009 and Google bought Like.com in 2010), it’s finding new life in ecommerce websites and mobile apps, with retail ...
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The opinions expressed here are of the individuals and do not necessarily reflect the views of Elastic Path.