Linda Bustos

About Linda Bustos

E-Mail: linda.bustos@elasticpath.com

Bio: As Director of Ecommerce Research at Elastic Path, Linda Bustos is the author of the Get Elastic Ecommerce Blog and provides consulting services to some of the most exciting ecommerce companies in the world. Linda has helped Get Elastic land a coveted spot on the AdAge Power 150 and become one of the top 10 marketing blogs in Canada. Get Elastic is also recognized as the #1 Ecommerce Blog according to PostRank and with a daily readership of over 20,000, is the most subscribed ecommerce blog on the ‘Net. Linda’s articles have appeared in Mobile Marketer, CMO Magazine, E-Marketing + Commerce, and Search Marketing Standard, and she has provided expert opinion to Inc Magazine, Entrepreneur, Time, the New York Times and Forbes. She is a frequent speaker at industry events, including Shop.org Merchandising Workshop, XCommerce, Conversion Conference, and Affiliate Management Days. Previously, Linda has been named one of DMNews’ 30 Direct Marketers Under 30 for her contribution to the marketing community through Get Elastic.


mobile-banking

Financial Services: CX as a Strategic Priority

When it comes to digital strategy, customer experience is top-of-mind in the Financial Services and Insurance (FSI) industry. Research by Econsultancy and Adobe reports 33% of FSI marketers believe customer experience is the single biggest opportunity ...
luxury-mobile

5 Luxury Brands Setting the Mobile Commerce Trends

In the fashion world, it’s often luxury designers that set the trends, so it’s no surprise that luxury brands and retailers are leading the mobile marketing way, creating unique digital experiences. Here are 5 ways luxury brands are setting ...
emea-ecommerce

Ecommerce in EMEA: 2015 Stats [Infographic]

We’re at Adobe Summit EMEA next week, and in honor of European ecommerce, enjoy today’s infographic from Vouchercodes.co.uk on key figures of online retailing in 2014, and the outlook for 2015. If you’re at Adobe Summit EMEA next week, ...
return

5 Steps for Optimizing Your Return Process

Today’s edition of Partner Thursday is contributed by Dirk Kuritz from Namics, a leading full web service agency. When Dirk isn’t shopping online, he helps companies to improve their eCommerce customer experience. A customer wants to return ...

Ecommerce Conversion Optimization Guide [Podcast]

I had the pleasure of joining Robert Kilzono’s Ecommerce Marketing Podcast recently on one of my favorite online marketing topics: conversion optimization. Listen to the audio recording below, and/or read the full transcript here. And while you’re ...
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The opinions expressed here are of the individuals and do not necessarily reflect the views of Elastic Path.