Linda Bustos

About Linda Bustos

E-Mail: linda.bustos@elasticpath.com

Bio: As Director of Ecommerce Research at Elastic Path, Linda Bustos is the author of the Get Elastic Ecommerce Blog and provides consulting services to some of the most exciting ecommerce companies in the world. Linda has helped Get Elastic land a coveted spot on the AdAge Power 150 and become one of the top 10 marketing blogs in Canada. Get Elastic is also recognized as the #1 Ecommerce Blog according to PostRank and with a daily readership of over 20,000, is the most subscribed ecommerce blog on the ‘Net. Linda’s articles have appeared in Mobile Marketer, CMO Magazine, E-Marketing + Commerce, and Search Marketing Standard, and she has provided expert opinion to Inc Magazine, Entrepreneur, Time, the New York Times and Forbes. She is a frequent speaker at industry events, including Shop.org Merchandising Workshop, XCommerce, Conversion Conference, and Affiliate Management Days. Previously, Linda has been named one of DMNews’ 30 Direct Marketers Under 30 for her contribution to the marketing community through Get Elastic.


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12 ‘Supermarketing’ Secrets for Ecommerce from The Grocery Aisle

There is perhaps no other retail sector that takes better advantage of consumer behavior research and in-store optimization than grocery stores. From circular to layout, from shelf-space to checkout, supermarket marketers are masters of merchandizing. How ...
content-commerce

The State of Content + Commerce [Interview]

“Content and commerce” is a growing trend in digital. This week, we pick Bernardine’s brain on all things content and commerce. Bernardine Wu is the founder of FitForCommerce, a boutique consultancy that helps ecommerce and omnichannel ...
mobile-commerce-china

Mobile Commerce in China [Infographic]

As we approach Chinese New Year, Go-Globe’s infographic on mobile commerce in China is this week’s feature. Tweetable highlights 50% of China’s mobile shoppers are aged 24-30 Tweet this 58% of China’s mobile shoppers are male, ...
adobe-summit-2015

Reinventing the Customer Engagement with Experience-Driven Commerce

The publishing industry has a reputation of being slow to innovate in the age of digital disruption. But bright star McGraw-Hill Education has emerged as a truly digital-first company. How did this “textbook company” build a world-class, ...
chinese-mobile-commerce

Designing For Mobile Commerce in China

Chinese online retail spend is poised to grow 20% per year until 2019, when it is expected to hit $1 Trillion. But the real explosion is in mobile commerce, expected to grow 44% per year. Any business that wants to target the online and mobile commerce ...
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