Subscribe via RSS FeedB2B Podcast Discusses How Podcasts Can Help Sell Goods and Generate Leads
Our friend, blogging for business writer Ted Demopoulos, appeared on the MarCom Strategist Podcast by Diann Huff (her inuagural episode in fact) to talk about the benefits and pitfalls of B2B podcasting. Besides exploring how podcasts can to help sell widgets and/or generate sales leads, they talk about getting a podcast campaign started, how to best utilize content and keeping the momentum going.
Ted throws in a plug for the Get Elastic podcast (thanks eh) and points out a few other quality examples of companies who are using podcasting to promote themselves to other businesses.
Ted speaks at IR 2007 (by DaveO via flickr)
This (brand spanking new) 22:34-long show is well worth a listen (despite a wee bit of audio flakiness) via MarCom Strategist Podcast: Ted Demopoulos Dishes about B2B and Podcasting.
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Hey Dave,
Thanks for the plug! Hopefully future podcasts will have less audio flakiness. ;-)
Right on Dianna! Keep the great content ‘em coming. Don’t sweat the technical bits *too much* - it is hard to get awesome, pro-sounding audio, especially over the phone.