Bloggers Digest 1/25/08

Bloggers Digest ImageThought we’d kick this week off with a hilarious video I came across via GrokDotCom:

  • Here’s a great example of using customer review content in print advertising from Best Buy.
  • Matt at eCommerceOptimization explains “Live Link Video” – definitely a “Hey, why didn’t I think of that?” concept.
  • Peter Lee at GrokDotCom noticed Crutchfield experimenting with a left side add to cart button placement. John Quarto-VonTivadar follows up with some food for thought on testing calls to action on left vs. right hand sides (or “stuck in the middle”) — complicated by the fact we’ve been conditioned to expect them on the right.
  • Alexis Brion reminds us that site maps must be user friendly too, along with some design examples.

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