shopping-cart

How to Save Abandoned Carts Without an Email Address

It’s recommended that you capture an email address in the first step of checkout so if your customer abandons at any point during your conversion funnel, you can trigger a recovery email and save the sale. Some sites, like Amazon, make the email ...
save-abandoned-cart

Saving Abandoned Carts: The Experts Weigh In

Last week’s infographic Friday post on how to execute the perfect cart abandonment email generated a lively discussion with intelligent questions. Because blog comments typically don’t see much light of day once the article is more than a day old ...
cart abandonment

How to Execute The Perfect Cart Abandonment Email [Infographic]

This week’s infographic is courtesy of SaleCycle.com, presenting stats on email timing, subject lines and content and their effect on cart recovery emails based on a study of 200 brands. Click to blow up this infographic Takeaways and comments: Timing ...
checkout-infographic

Checkout Survey [Infographic]

This week’s ‘Fographic Friday comes from CheckoutOptimization.com‘s survey of 136 top US retailers in July 2012. The survey has followed checkout design for the past 3 years, and guess what — little has changed in terms of averages. ...
shopping bags

E-Commerce Conversion Optimization from Entry to Checkout

Are you getting double-digit revenue lift from your conversion optimization efforts? Think it’s not possible? Understanding the dynamics behind a successful shopping experience is critical. You need to optimize the entire experience for your shoppers, ...
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