save-abandoned-cart

Saving Abandoned Carts: The Experts Weigh In

Last week’s infographic Friday post on how to execute the perfect cart abandonment email generated a lively discussion with intelligent questions. Because blog comments typically don’t see much light of day once the article is more than a day old ...
cart abandonment

How to Execute The Perfect Cart Abandonment Email [Infographic]

This week’s infographic is courtesy of SaleCycle.com, presenting stats on email timing, subject lines and content and their effect on cart recovery emails based on a study of 200 brands. Click to blow up this infographic Takeaways and comments: Timing ...
checkout-infographic

Checkout Survey [Infographic]

This week’s ‘Fographic Friday comes from CheckoutOptimization.com‘s survey of 136 top US retailers in July 2012. The survey has followed checkout design for the past 3 years, and guess what — little has changed in terms of averages. ...
shopping bags

E-Commerce Conversion Optimization from Entry to Checkout

Are you getting double-digit revenue lift from your conversion optimization efforts? Think it’s not possible? Understanding the dynamics behind a successful shopping experience is critical. You need to optimize the entire experience for your shoppers, ...
red-cart-cross-selling

The 3 Ps of Cross Selling in the Cart

Whether or not to show cross-sells or upsells in the cart is a long standing debate. Some believe it’s too pushy or distracting from the main call to action (the juicy checkout button), though it’s an opportunity to keep the customer engaged ...
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