Customers and Carts: It’s Complicated [Infographic]

We’ve been on a cart optimization kick this week, so it’s fitting to run an infographic on the topic. This week’s contribution was created by DMNews, illustrating the “complicated” relationship between customers and carts. Tweetables 65% ...
Shopping Cart

A New Cart Cross-Selling Strategy

Online shoppers are wild about free shipping. A recent study by ComScore and UPS found 58% of digital shoppers would add additional items to cart to qualify for it. To encourage this behavior, a popular and effective merchandising tactic is to show visual ...

Carts Against Humanity

If you’ve never played Cards Against Humanity, congratulations. You’re a good person. “Cards Against Humanity is a party game for horrible people. Unlike most of the party games you’ve played before, Cards Against Humanity is as ...

The Pitfalls of Standalone Personalization Strategy

According to research by Econsultancy and RedEye, upwards of 50% of marketers’ personalization strategies are “standalone,” using only on-site data to target content and offers, as opposed to being integrated with data from other digital ...

The Lowdown on Shopping Cart Abandonment [Infographic]

This week’s infographic hails from Nextopia, covering cart abandonment costs and culprits. Tweetables 67.45% of online shopping carts are abandoned Tweet this The average delay between first visit and actual purchase is 19 hrs Tweet this 72% ...
© 2015 Get Elastic Ecommerce Blog. All rights reserved. Site Admin · Entries RSS · Comments RSS
The opinions expressed here are of the individuals and do not necessarily reflect the views of Elastic Path.