holiday-spending

5 Holiday Conversion Problems and How to Fix ‘Em

As the “official” holiday season rapidly approaches (for some early birds, it’s already here), prepare for a massive uptick in sales – but also for unique problems that come with the busy season. Let’s examine 5 conversion problems and what ...
ab-test-headaches

What’s the Toughest to A/B Test on Ecommerce Sites?

Our friends at Wider Funnel are running an Ask Me Anything event this week.
email-subscribe

The Art of the Email Sign-up: 18 Dos and Don’ts

Despite the shiny glory of Pinterest, Instagram, Twitter and the Facebook, email is not dead. According to Marketing Sherpa, email is consumers’ preferred method of communication with business, eclipsing social media. Research by Econsultancy cites ...
global-commerce

Applying Cultural Context to Cart Abandonment

Earlier this year, a study by ComScore commissioned by UPS surveyed global online shoppers about their cart abandonment habits. Aggregate data hides insights, while segmented data reveals them. How can ecommerce marketers apply this data to contextual ...
love-cart

Customers and Carts: It’s Complicated [Infographic]

We’ve been on a cart optimization kick this week, so it’s fitting to run an infographic on the topic. This week’s contribution was created by DMNews, illustrating the “complicated” relationship between customers and carts. Tweetables 65% ...
© 2016 Get Elastic Ecommerce Blog. All rights reserved. Privacy Policy. Site Admin · Entries RSS
The opinions expressed here are of the individuals and do not necessarily reflect the views of Elastic Path.