7 Unlucky Things You Can Do To Your Ecommerce Site in 2013
One down, 51 more weeks to go. Today we look at 7 “unlucky” things your ecommerce site may suffer from in 2013.
1. Slow your site speed with social hooks
It’s trendy to have Facebook, Twitter and Pinterest buttons on product pages, but ...
How To Create Killer Product Pages [Infographic]
Do your product pages need a makeover in 2013? The final infographic Friday of 2012 is courtesy of Invesp Consulting, How to Create Effective E-commerce Product Pages.
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Making Sense of Marketing Attribution [Infographic]
I was recently asked what website optimization efforts I believe businesses should focus their skills and resources on to improve conversion and the bottom line in 2013.
Aside from beginning or expanding a testing program, my opinion is businesses should ...
Should You Show Cart Totals In Checkout?
I recently listened in on a web clinic from Marketing Experiments titled Optimizing Shopping Carts for the Holidays. One of the case studies presented was particularly intriguing. If you read the title of this post you guessed the subject of the test ...
12 Design Best Practices for Drop-Down Menus
We often focus optimization activities on landing pages, checkouts and home pages, and less on the pages that provide the “assists” in conversion. Today’s post shines the spotlight on navigation menus, with an excerpt from Econsultancy’s ...
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