millennials-using-phones

Why Mobile Matters Most to Millennials

Omnichannel commerce is a hot topic, with retailers like Walgreen’s and Sephora leading the way in developing innovative in-store digital, mobile experiences and seamless content across touchpoints. Omnichannel experiences are particularly important ...
predictions1

The Retailer’s Crystal Ball: All Signs Point to Innovation

It’s Partner Thursday! Today’s post is contributed by ICF Interactive. Adobe’s 2014 North American Partner of the Year, ICF Interactive is a full-service interactive marketing agency that guides brands through informed strategy, inspired ...
ecom links

Ecommerce Links: June 2015

Summertime…and the livin’s easy. At your leisure, enjoy some of our favorite articles from the month of June: Think you’ve nailed omnichannel ecommerce? Think again. Our own Matt Dion explains how Google’s Buy button and Android ...
assessment

A Case Study In Commerce Maturity

At Elastic Path, we’re excited to announce the launch of The Advanced Commerce Maturity Scale, a proprietary self-assessment tool that you can use to score your company’s ability to conduct omnichannel, experience-driven commerce across touchpoints. ...

What Consumers Think About Personalization [Infographic]

Last post referenced the Accenture Personalization Survey (March 2015). Today’s post is the infographical companion to this study. Click to enlarge infographic
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