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Ecommerce Enters the Marketing Cloud: Insights from Adobe Summit 2014

Adobe Summit 2014 was a huge success. Over 7,000 marketers and technologists gathered in Salt Lake City, Utah to learn about the latest advancements in Adobe’s Marketing Cloud, see examples in action and liaise with those using the product. Elastic ...
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You Won’t Believe What These 32 Bitcoin Startups are Doing

With major ecommerce players like Overstock.com and Square on board, Bitcoin’s on its way to becoming a serious payment method, despite its bad press. While there may be some way to go, a booming Bitcoin startup community could further enhance Bitcoin’s ...
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Ecommerce APIs: The What The Why and the How to Make Money

Why are APIs so important to ecommerce today? APIs or Application Programming Interfaces are designed to enable one application (such as your ecommerce platform) to expose services (like order management, pricing information, catalog content, customer ...
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Transforming the Digital Experience for Luxury Brands

The digital world uses plenty of metaphors. For example, your computer’s “desktop,” “dock,” “windows” and “tabs,” or your iPhone’s “lightning connector.” The “online catalog” ...
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Ecommerce Links: February 2014

2014 is moving fast…keep up with ecommerce trends with our monthly link feature. February was a short month but not short on great content! In Facebook news, you can now put new call-to-action buttons in posts, Shop Now, Learn More, Sign Up, Book ...
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