ebook

The Convergence of Content, Context, Channels and Commerce

We’re excited to announce our latest ebook The New Customer Journey: A Convergence of Content, Context, Channels and Commerce is now available for free download. The first in a series, Book 1 covers: What is experience-driven commerce and why are ...
mobile-millennials

How Millennials Shop [Infographic]

This week’s infographic hails from Adweek: Everything You Need to Know About Millennial Consumers. Tweetables Millennials make up 27% of the US population Tweet this 30% of millennials use 4 or more devices per day Tweet this Millennials ...
catalog-die

Why the Ecommerce Catalog Must Die

Why do the majority of ecommerce storefronts look and function the way they do? They’re based off the catalog metaphor — digital versions of the paper catalog, and for good reason — it was the catalog that taught consumers to shop sight-unseen, ...
digital-trends

Digital Trends for 2015 [Infographic]

This week’s infographic presents insights from Adobe and Econsultancy’s 2015 Digital Trends report, highlighting what marketers believe are the most exciting opportunities in 2015 and the next 5 years. Click to enlarge infographic
mobile-banking

Financial Services: CX as a Strategic Priority

When it comes to digital strategy, customer experience is top-of-mind in the Financial Services and Insurance (FSI) industry. Research by Econsultancy and Adobe reports 33% of FSI marketers believe customer experience is the single biggest opportunity ...
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