2013-trivia-ecommerce

Trivia Game: 13 Ecommerce Firsts

Happy New Year! To kick off 2013 with some lighthearted fun, test your knowledge (or guessing luck) with our Ecommerce Firsts Quiz. (No Googling!) 1. What brand claimed the first online home shopping transaction? A) Dell B) Tesco C) Pizza Hut D) Amazon 2. ...
freemium

9 Freemium Mistakes to Avoid

We’ve heard the success stories. Pandora rakes in $50 million in revenue with less than 1% of users paying a dime. Evernote converts 5% of users. Angry Birds makes more money off free Android versions than paid. The freemium business model is its ...
broken-shopping-cart

Breaking the Shopping Cart [Infographic]

The recurring revenue business model has been referred to as the “best business model in the world.” It kicks the pants off of loyalty programs, which is not a guarantee of consistent revenue, and ensures a steady stream of dollars from customers. ...
predictions

6 Tech Trends to Watch in 2012

Happy New Year, Get Elastic readers! As we enter 2012 and get back to work, here are 6 tech trends impacting digital commerce that should garner plenty of attention in the upcoming year. 1. The ‘Internet of Things’ comes of age While we haven’t ...
sbux-card-mobile

Why Engagement Matters Most In Digital Commerce

Much of online retailing revolves around the idea of a slippery funnel designed to push visitors as quickly as possible towards conversion. It’s a transaction paradigm that heavily influences how we practice and measure successful ecommerce. But ...
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