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Gain Competitive Advantage with Attribution: Predictions from Adobe Summit

A key takeaway from this year’s Adobe Summit is that if your business can capitalize on things that are out in the marketplace right now – sensors, mobile, social, wearables – you will be able to establish an immense competitive advantage ...

Profile of A Chief Marketing Officer [Infographic]

This week’s infographic comes from CMO.com and breaks down the details of the average Chief Marketing Officer in the United States.
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Ecommerce Enters the Marketing Cloud: Insights from Adobe Summit 2014

Adobe Summit 2014 was a huge success. Over 7,000 marketers and technologists gathered in Salt Lake City, Utah to learn about the latest advancements in Adobe’s Marketing Cloud, see examples in action and liaise with those using the product. Elastic ...

Ecommerce Links: March 2014

With a quarter of the year already behind us, it’s time to Spring forward with ecommerce goodness. Enjoy our top 10 picks from the month. Content marketing is hot — but not fully utilized by many ecommerce sites. Content Marketing Institute ...

What’s Driving the Collaborative Economy [Infographic]

Piggybacking our post earlier this week on the collaborative economy’s impact on ecommerce, enjoy this week’s infographic highlighting some of the findings from Vision Critical and Jeremiah Owyang’s research on the topic. Click to enlarge ...
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