Creative Places to Ask for Feedback

On Wednesday we looked at tips for developing customer surveys with Theresa Maddix of Foresee Results. Today we’re going to look at other ways retailers are collecting customer feedback – asking for feedback through on-site calls-to-action, ...

Tips for Developing Customer Surveys

I recently caught up with Theresa Maddix, a Satisfaction Research Analyst with ForeSee Results to interview her on the subject of customer surveys. ForeSee Results is a market research consulting firm which also offers a customer survey tool for retailers. Linda: ...

Turn Refunds Into Many Happy Returns

Unfortunately, the holiday season’s higher sales often precede high levels of returned merchandise in January. Not a great way to start the New Year. But there is a silver lining, you can glean some benefit from the return if collect the reasons ...

Customer Service: Tips for Proactive Chat

I recently caught up with Ross Haskell of BoldChat live chat software to pick his brain on best practices for proactive chat. What pages of an online retail site are most likely to respond to proactive chat (home, product page, customer service, checkout, ...

6 ways to Humanize Your Online Store

Online retail is always searching for ways to close the gap between the offline and the online experience – and one way to do that is to put a more human face to your e-store. The following are 6 ways you can build trust and comfort with your site, ...
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