email-subscribe

The Art of the Email Sign-up: 18 Dos and Don’ts

Despite the shiny glory of Pinterest, Instagram, Twitter and the Facebook, email is not dead. According to Marketing Sherpa, email is consumers’ preferred method of communication with business, eclipsing social media. Research by Econsultancy cites ...
Four silver chains and a red chain link

Choice Ecommerce Links: July 2015

This month Walmart and Amazon duelled over low-low pricing, and Jet.com officially entered the battle. To compete, online marketers need to be strategic, nimble and on top of their game. We hope our choice cuts for the month help you to do just that. MasterCard’s ...
omnichannel-service

Omnichannel Customer Service In Action [Infographic]

From mobile to social – customer care that meets the demands of the digital consumer covers all the bases. Enjoy Zendesk’s infographic Convert With Confidence: Good Customer Service is Good Business. Click to enlarge infographic Tweetables 70% ...
millennial-moms

Marketing to Millennial Moms

Last post we examined why mobile matters to Millennials, featuring data that shows the gap between Gen X and Millennials’ technology preferences, behaviors and attitudes. Millennials have grown up digital, and this demographic has its own set of ...
ecom links

Ecommerce Links: June 2015

Summertime…and the livin’s easy. At your leisure, enjoy some of our favorite articles from the month of June: Think you’ve nailed omnichannel ecommerce? Think again. Our own Matt Dion explains how Google’s Buy button and Android ...