How Beacons Connect Digital with Physical [Infographic]

This week’s infographic examines how beacons connect digital and physical experiences, from Beaconstac. Click to enlarge infographic Tweetables 82% of smartphone users turn to their phones to influence their purchases Tweet this Beacons are ...

Why Mobile Matters Most to Millennials

Omnichannel commerce is a hot topic, with retailers like Walgreen’s and Sephora leading the way in developing innovative in-store digital, mobile experiences and seamless content across touchpoints. Omnichannel experiences are particularly important ...

Creepy or Cool? What Consumers Think About The Store of the Future

The “Store of the Future” combines in-store tech with the 5 forces of context — mobile, social media, data, sensors and location to provide rich, hyper-personalized shopping experiences. But are consumers ready for it? RichRelevance ...

Facebook Wants to Personalize Your In-Store Experience

After a pilot in New York earlier this year, Facebook is now rolling out Place Tips for Business which allows businesses to push content to nearby Facebook users via beacons provided free by Facebook. Place Tips are shown to people who are in store and ...

3 Unstoppable Forces Transforming Shopping Right Now [Infographic]

We’re excited to feature our own infographic this week, inspired by our latest ebook The New Customer Journey: A Convergence of Content, Context, Channels and Commerce
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