Store App in the App Store: Apple Raises the Bar for Mobile Commerce

About a year ago, Apple started hiring mobile commerce product managers. Last week, we got to see the fruits of their investment – the all new Apple Store iPhone app. This app complements the existing App Store and iTunes applications on the iPhone, ...

Do Affiliates Make Good Conversion Consultants?

I recently caught the replay of a web clinic presented by Marketing Experiments titled Affiliate Marketing: Tests and tactics that increased clicks and leads by 165%. The presentation is full of great tips for both retailers and affiliates and I encourage ...

An Ecommerce Tip from Prime Time

Did you catch the ecommerce tip on the Office last night? Jim Halpert gave the office staff a quick update on business performance, mentioning that customers were using coupon codes online, but they were still having a problem differentiating between ...

Key Trends in B2B: Webinar Recap

This post is the Coles-notes version of Brian Walker of Forrester Research‘s presentation: Key Trends in B2B eCommerce: From Fulfilling Demand To Creating Demand The webinar is no longer available on-demand, please see the recap below: Agenda Growth ...

B2B Ecommerce and the Pharmaceutical Industry

I recently conducted an interview with Mkrtich Laziev, a pharma and chemical e-marketing and ecommerce consultant with over 15 years experience in the industry. Check out his website for more information about Mkrtich and read more of his articles on ...
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