Pinterest and Ecommerce [Pinfographic]

This week’s infographic (or “Pinfographic”) comes from Wishpond, highlighting how users interact with products on the popular social network. Tweetable Highlights 80% of Pinterest users are women, 50% have children Tweet this Pins ...

The Point of Using Rich Pins

Rich pins are to Pinterest marketing what rich snippets ( is to search marketing. Adding metadata to your pinnable content such as pricing, Buy This calls-to-action, descriptions and stock availability gives Pinterest users more information ...

The United State of Social Commerce [Infographic]

This week’s infographic looks at social commerce statistics and trends in the US, courtesy of Invesp Consulting. Tweetables Social commerce is projected to grow to $14B in 2015, compared to $3B in 2012 Tweet this Social commerce is forecast to ...

9 Types and 6 Tips for Vine Video Marketing

A few years back, I posted 17 styles of Twitter updates for online retailers, from branding to customer care to “transactional” tweets. Absent from that list (because it didn’t exist) was micro-video from Vine and Instagram. The micro-video ...

Twitter and Facebook Commerce: Will It Blend?

Last week was a hot one, with Twitter announcing its acquisition of cross-channel promotions startup CardSpring, and Facebook testing a “Buy” button, joining Twitter who launched the same feature last month. The CardSpring deal is just a deal for ...
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