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How Ecommerce APIs Drive Digital Experience

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Less Than 25% Of Companies Succeed At Digital Experience Delivery [Forrester]

When it comes to developing mobile apps, creating products for new devices, and unifying the customer experience cross-channel, less than one quarter of companies report they “always succeed,” while more than 60 percent “often or sometimes fail” ...
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Google Glass: Is G-Commerce Next?

Google Glass is nearing consumer launch, with Google already holding developer hack-a-thons and offering advanced pairs (at a $1500 price tag) to contest winners. As a novel device that’s expected to run apps and connect to the Internet, the natural ...
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Prescription for a Great Commerce API Strategy

Forget banner ads and coupon codes, the new wave of affiliate marketing is going API (application programming interface). The shift to mobile is putting the squeeze on banner ads. Standard ad units don’t always resize for mobile devices, forcing ...
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18 API Business Models Deconstructed

Behind ecommerce’s social and omnichannel evolution lie APIs, whether they be internal or 3rd party. Powering apps, widgets, sharing tools and content feeds, APIs enable systems to communicate with other systems, and empower you to expand your catalog ...
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