snail-mouse

TTFB and TTI: 2 KPIs More Important Than Page Load Speed

Do you think page load speed is your target performance KPI? Think again. I want to introduce you to 2 metrics you may not have heard of, but influence both SEO and site conversion. TTFB: Time to First Byte This metric measures the time it takes for a ...
api-thumbnail

How Ecommerce APIs Drive Digital Experience

digital

Less Than 25% Of Companies Succeed At Digital Experience Delivery [Forrester]

When it comes to developing mobile apps, creating products for new devices, and unifying the customer experience cross-channel, less than one quarter of companies report they “always succeed,” while more than 60 percent “often or sometimes fail” ...
responsive-vs-native

Responsive Design vs. Native Monetization

Responsive design is becoming a necessity for ecommerce sites and content publishers that want to make the Web experience available, consistent and usable across devices. But when content is your product, you may not survive on responsive alone. In today’s ...
rss

Google Reader Dying, But RSS Lives on For Ecommerce

Google Reader has one foot in the grave, and some believe this signals the death of RSS. But does this mean the end of RSS for ecommerce? If you aren’t familiar with RSS, this video explains it “in plain English.” Essentially, RSS is a way ...
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