snail-mouse

TTFB and TTI: 2 KPIs More Important Than Page Load Speed

Do you think page load speed is your target performance KPI? Think again. I want to introduce you to 2 metrics you may not have heard of, but influence both SEO and site conversion. TTFB: Time to First Byte This metric measures the time it takes for a ...

Why Ecommerce Sites are Getting Slower [Infographic]

This week’s infographic Friday Thursday is courtesy of Radware, sharing insights from their recent survey of 2,000 top trafficked ecommerce sites (Alexa), comparing year-over-year data on website performance (site speed). Click to enlarge infographic Tweetables: The ...
spedometer

Study Shows Top Ecommerce Websites Not Getting Faster

Despite advances in hardware, networks and browsers, web page performance is not getting faster among the most trafficked ecommerce sites, according to research by Strangeloop Networks. State of the Union: Ecommerce Page Speed and Performance [Fall 2012] ...
speed-infographic

Speed Kills Conversion Rates [Infographic]

This week’s infographic from OnlineGraduatePrograms.com reminds us that we’re a culture with a need for speed. With the holiday season approaching, now is the time to shape up your site speed. Remember, speed is important all the way to ...
online-shopping2

5 Reasons Why Your Ecommerce Site Matters More Than Ever

Every ecommerce manager already knows that having a poor website is a major problem. And it can really bite during the critical holiday season which represents anywhere between 20–40% of annual sales. But for those who need a little numerical validation, ...
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