Keeping Up With Google: 3 Updates You Should Know About
While Google’s various products and Internet marketing services are updated on a continual basis, 3 recent changes are worth noting their impact on ecommerce businesses: Video previews, Google Adwords’ appended URLs and Google Analytics’ ...
Slaying Sales With Expired SSL Certificates
Question: What’s the most effective way to make site visitors flee in terror?
Answer: Forget to renew your Secure Sockets Layer (SSL) certificate.
If for any reason your certificate expires, your customer’s browsers may serve up warnings ...
Why You Should Do Your Own Performance Testing
All enterprise ecommerce vendors test their application’s performance, but it is still a good idea to discuss the performance aspects of an ecommerce platform with the vendor before making the decision to buy. You will also need to analyze the performance ...
JavaScript and Page Loading Performance
No one likes to wait for a Web site to load.
Least of all someone doing some last minute birthday shopping for an expectant niece or nephew or the pressured husband that just realized tomorrow is his anniversary.
Shoppers have very little tolerance for ...
Take the Load Off Slow Page Loads
In last week’s site performance webinar we learned that almost half of visitors will abandon a site if they perceive a page or feature takes longer than 2 seconds to load.
The key is “perceived” page load.
Is there a way to entertain ...
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