Mobile Commerce: Category Page Design Tips

Last post we covered tips for home page design for mobile web sites and, as promised, today’s post will explore category pages. The goal of category pages is ultimately to keep the customer on-track to locating a product for purchase, thus usability ...

Mobile Design Strategy: Home Page Tips

This post launches a 6-part series of mobile website design strategy from home to checkout. You may remember we ran a similar series in 2009 on mobile usability. A lot has happened since — only a brave few retailers had dipped their toes in mobile ...

Simple Way to Increase Interaction With Tabbed Navigation

Nearly 2 years ago, Get Elastic posted on the topic of tabbed boxes in ecommerce website design, namely, they are so easily overlooked by users. The post received many fabulous comments, like Christian from the Baymard Institute: In all usability tests ...
Gaming seniors

PC Gaming: Making it Easier to Find, Try, Buy, and Play Titles

Gamers know what titles they want to buy and are willing to jump through hoops to get them, right? That may have been true 5 years ago but with the spread of online casual and social titles, gaming has gone from hardcore to mainstream. According to The ...
brain-gears

Something To Think About Before You Redesign

We work in a redesign obsessed industry. I make regular rounds across the Internet Retailer 500, and one thing is constant – change. A 2009 Internet Retailer survey found more than 60% of web retailers redesigned all or part of their websites that ...
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