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Ecommerce Trend: Keep Your Eyes on Visual Search

Visual search technology is one of the most exciting trends in ecommerce. Though the tech isn’t new (Zappos had this feature in 2009 and Google bought Like.com in 2010), it’s finding new life in ecommerce websites and mobile apps, with retail ...
site-search

4 Ways to Make Site Search More Contextual

Ecommerce site search is a critical touchpoint in a customer’s purchase journey. Those who use search have something specific in mind, and a failure of your site search tool to deliver the most relevant results in a user-friendly way can make or ...

7 Deadly Site Search Sins

Revenue per visitor is greatly affected by your site search usability and precision. Are you making any of these mistakes? 1. Ignoring mobile So you optimized search for your website already? How does it look on mobile? Ensure your pagination uses enough ...
Gaming seniors

PC Gaming: Making it Easier to Find, Try, Buy, and Play Titles

Gamers know what titles they want to buy and are willing to jump through hoops to get them, right? That may have been true 5 years ago but with the spread of online casual and social titles, gaming has gone from hardcore to mainstream. According to The ...

Site Search: Strategies for No Results Found

If you’ve been following us for a while, you know from time to time we review a book that’s relevant to the ecommerce community. In lieu of an eighth grade-esque book review, I share an excerpt of a book with permission from the publisher. ...
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