Beef Up Your Site Search With How-To Videos

A couple weeks ago, I posted on 22 features for site search nirvana. We can add one more to this list. Staples.com is leveraging “how to” buying guides at the top of search results for its most popular terms, like “paper:” This ...

Search Illustrated: 22 Features for Site Search Nirvana

What makes for great site search? Here are 22 features to consider to optimize your site search tool for usability, guided selling and customer satisfaction. Search Box 1. Placement 2. Size 3. Scope Placement Search boxes should be easy to spot where ...

Creating Bundles from Advanced Search

Every once in a while I come across something truly unique on an ecommerce store. This time it’s Alibris, which does a very cool thing with its Advanced Search tool. Customers can create a custom bundle at the lowest price by entering multiple ISBN ...

Visual Search: A Vision For Ecommerce

Though it’s rare to find visual search implemented on an ecommerce site (Zappos had it but took it down), visual search and image recognition technology has a lot of potential in online shopping. I’ve been asked in the past what I think they ...

Can Your Search Box Be Too Big?

A while back, Marketing Sherpa shared a case study (membership required) for furniture retailer Black Forest Decor. “Making the logo search box bigger” boosted conversion by 20% and revenue by a staggering 84%. Black Forest Decor still has ...
© 2014 Get Elastic Ecommerce Blog. All rights reserved. Site Admin · Entries RSS · Comments RSS