ecommerce-game

The 91 Point Ecommerce Optimization Checklist [Infographic]

If ecommerce optimization were a board game, would it look something like this? Click to enlarge The creative folks at Cue Blocks came up with this crazy snakes-and-ladders-esque Infographic along with a 91-point checklist Holy Grail of Ecommerce Optimization ...
checkout-optimization

Ecommerce Checkout Optimization [Slideshow]

If you missed my session on Checkout Optimization at Affiliate Management Days in San Francisco last month, you can catch the on-demand recording of Maximizing Conversions with Checkout Optimization on the Invesp Consulting Blog. You can also checkout ...

8 Tips for Recovering Abandoned Shopping Carts

What is the biggest missed opportunity in ecommerce optimization? Is it A/B testing? Performance testing? How about cart recovery? We put a lot of focus on optimizing the cart, getting the customer through to conversion, yet still it’s not uncommon ...
cart-check

Shopping Cart Page Checklist: 16 Things I Look For

Last week in Checkout Optimization: Are You Testing The Wrong Thing?, we looked at the top reasons customers report why they abandoned their last shopping cart. You’ll recall the top reasons had nothing to do with web usability and design, but the ...

Make This Thursday an Ecommerce Webinar Day

If you follow Get Elastic and the ecommerce marketing world, you won’t want to miss 2 back-to-back webinars by our friends at Sitebrand, Future Now and Marketing Experiments: Your Website and First Time Visitors…Friend or Foe? Presented by ...
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