checkout-optimization

Ecommerce Checkout Optimization [Slideshow]

If you missed my session on Checkout Optimization at Affiliate Management Days in San Francisco last month, you can catch the on-demand recording of Maximizing Conversions with Checkout Optimization on the Invesp Consulting Blog. You can also checkout ...
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Ecommerce Subscriptions: How to Turn Visitors Into Subscribers

This post is contributed by David Chiu, Ecommerce Industry Strategist with Elastic Path. David has 15 years of ecommerce experience under his belt, with a rich background in information architecture and design, online positioning for key consumer brands ...

The Digital Divide: Best Buy’s Challenge Selling Digital Goods

In Friday’s blog post, we looked at 5 tips for a good digital goods checkout. Today we’re going to look at some of the pitfalls online businesses should avoid as they move into selling digital goods. Digital pureplays like Hulu and iTunes ...
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5 Tips for a Good Digital Goods Checkout

As discussed in Monday’s post Profiting from the Digital Goods Boom, consumption of digital goods like software, music/video, digital files and subscription content is growing rapidly – and more online sellers will be offering digital products. ...

Profiting From The Digital Goods Boom

Ecommerce is mature, but within ecommerce there is an exploding category – digital goods. Digital goods include software, downloadable and streaming audio / video, image files, newspaper and magazine content, online courses, web and mobile applications ...
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