Comments on: An Example of Excellent Search Result Marketing http://www.getelastic.com/excellent-search-engine-optimization/ #1 Subscribed Ecommerce Blog Thu, 09 Feb 2012 02:57:16 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Can EMO Improve Search Rankings? « Get Elastichttp://www.getelastic.com/excellent-search-engine-optimization/comment-page-1/#comment-20142 Can EMO Improve Search Rankings? « Get Elastic Tue, 16 Feb 2010 05:27:30 +0000 http://www.getelastic.com/excellent-search-engine-optimization/#comment-20142 [...] consider click through rate as a sign of a web result being relevant to a search term. (Have you marketed yourself well in meta description tags?) Click through rates by human beings add that personal element to its computerized [...] [...] consider click through rate as a sign of a web result being relevant to a search term. (Have you marketed yourself well in meta description tags?) Click through rates by human beings add that personal element to its computerized [...]

]]> By: CommerceStylehttp://www.getelastic.com/excellent-search-engine-optimization/comment-page-1/#comment-13441 CommerceStyle Wed, 16 Apr 2008 15:23:48 +0000 http://www.getelastic.com/excellent-search-engine-optimization/#comment-13441 Linda, Yes I suppose I did misunderstand. Typo marketing does make since in a PPC environment. Sorry about the mix up there. Great article. Linda,

Yes I suppose I did misunderstand.

Typo marketing does make since in a PPC environment.

Sorry about the mix up there.

Great article.

]]> By: jetthttp://www.getelastic.com/excellent-search-engine-optimization/comment-page-1/#comment-13439 jett Wed, 16 Apr 2008 05:08:11 +0000 http://www.getelastic.com/excellent-search-engine-optimization/#comment-13439 Insightful Insightful

]]> By: Linda Bustoshttp://www.getelastic.com/excellent-search-engine-optimization/comment-page-1/#comment-13437 Linda Bustos Tue, 15 Apr 2008 17:55:19 +0000 http://www.getelastic.com/excellent-search-engine-optimization/#comment-13437 Hi CommerceStyle, I think you misunderstood my point on typo marketing. I was referring to bidding on PPC keywords, not optimizing on the page for SEO. Linda Hi CommerceStyle,

I think you misunderstood my point on typo marketing. I was referring to bidding on PPC keywords, not optimizing on the page for SEO.

Linda

]]> By: CommerceStylehttp://www.getelastic.com/excellent-search-engine-optimization/comment-page-1/#comment-13435 CommerceStyle Tue, 15 Apr 2008 13:46:39 +0000 http://www.getelastic.com/excellent-search-engine-optimization/#comment-13435 I'm personally not a fan of typo marketing. I understand the logic that a lot of people may not know the correct spelling of a product, but brand is important and unless you're desperate I don't see a huge benefit in lowering your standards to try to make up for your customers poor spelling or lack of knowledge about the product. In my opinion you would be much better off extending your SEO efforts to more generic terms that your customers are more likely to search for than trying to find the typo stragglers. As always, this is just my opinion. :) I’m personally not a fan of typo marketing. I understand the logic that a lot of people may not know the correct spelling of a product, but brand is important and unless you’re desperate I don’t see a huge benefit in lowering your standards to try to make up for your customers poor spelling or lack of knowledge about the product.

In my opinion you would be much better off extending your SEO efforts to more generic terms that your customers are more likely to search for than trying to find the typo stragglers.

As always, this is just my opinion. :)

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