You’re spot on. Without results (and I doubt CC’s gonna jump in and share that with us), we can just ooh and ahh at a campaign that encompasses a number of (insert overused business buzzword)”best practices”(/overused business buzzword).

What a great email (analysis was pretty good too – ha ha). I also love their variety in their call-to-action buttons/links.

For example:
–2 “shop now” buttons that stand out clearly
–”Enter to Win” button that again stands out and doesn’t fall into the “CLICK HERE” trap
–”See today’s deal” link/button – adds some variety
–”Get it today” link/button – more variety

Wonderful email. I wish we had insight into how successful this campaign was. As I always say, an email campaign can be designed “perfectly” but if it does not drive the intended results (conversion $$?), it doesn’t really matter.

dj at bronto

It appears MyDeco’s calls to action aim at getting the email subscriber to participate in social media and Web 2.0 – designing their dream room, posting a blog entry, viewing celebrity rooms. This is all compelling content. Plus there are products listed on the right hand side to entice MyDeco lovers to see what’s new.

Great example.

http://media.mydeco.com/media/img/newsletter/valentine.html?s_cid=18

What do you think ?