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> <channel><title>Comments on: Google Shaking Up URLs in Search Ads?</title> <atom:link href="http://www.getelastic.com/google-adwords-experiment/feed/" rel="self" type="application/rss+xml" /><link>http://www.getelastic.com/google-adwords-experiment/</link> <description>#1 Subscribed Ecommerce Blog</description> <lastBuildDate>Thu, 09 Feb 2012 02:57:16 +0000</lastBuildDate> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.2.1</generator> <item><title>By: Linda Bustos</title><link>http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13547</link> <dc:creator>Linda Bustos</dc:creator> <pubDate>Tue, 29 Apr 2008 16:14:43 +0000</pubDate> <guid
isPermaLink="false">http://www.getelastic.com/google-adwords-experiment/#comment-13547</guid> <description>Imagine with 4 paid search yellow-box results, 4 Google Shopping results and Google Maps all at the top of the page - ack!  I&#039;m thinking of mocking this up just for kicks...</description> <content:encoded><![CDATA[<p>Imagine with 4 paid search yellow-box results, 4 Google Shopping results and Google Maps all at the top of the page &#8211; ack!  I&#8217;m thinking of mocking this up just for kicks&#8230;</p> ]]></content:encoded> </item> <item><title>By: CommerceStyle</title><link>http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13545</link> <dc:creator>CommerceStyle</dc:creator> <pubDate>Tue, 29 Apr 2008 13:25:41 +0000</pubDate> <guid
isPermaLink="false">http://www.getelastic.com/google-adwords-experiment/#comment-13545</guid> <description>I don&#039;t see any of the above results on my end (Kentucky), and to be honest I&#039;m not sure I like 4 paid listings at the top.  :(</description> <content:encoded><![CDATA[<p>I don&#8217;t see any of the above results on my end (Kentucky), and to be honest I&#8217;m not sure I like 4 paid listings at the top. <img
src='http://www.getelastic.com/wp-includes/images/smilies/icon_sad.gif' alt=':(' class='wp-smiley' /></p> ]]></content:encoded> </item> <item><title>By: Adam Melson</title><link>http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13543</link> <dc:creator>Adam Melson</dc:creator> <pubDate>Mon, 28 Apr 2008 20:51:29 +0000</pubDate> <guid
isPermaLink="false">http://www.getelastic.com/google-adwords-experiment/#comment-13543</guid> <description>Can anyone reproduce 4 ads at the top? I can&#039;t with &quot;digital cameras&quot; or for other general electronic products. I would like to see if this is becoming more common as it could create another hurdle for seo.</description> <content:encoded><![CDATA[<p>Can anyone reproduce 4 ads at the top? I can&#8217;t with &#8220;digital cameras&#8221; or for other general electronic products. I would like to see if this is becoming more common as it could create another hurdle for seo.</p> ]]></content:encoded> </item> <item><title>By: Linda Bustos</title><link>http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13541</link> <dc:creator>Linda Bustos</dc:creator> <pubDate>Mon, 28 Apr 2008 20:24:52 +0000</pubDate> <guid
isPermaLink="false">http://www.getelastic.com/google-adwords-experiment/#comment-13541</guid> <description>Good eye, Martin!</description> <content:encoded><![CDATA[<p>Good eye, Martin!</p> ]]></content:encoded> </item> <item><title>By: martin</title><link>http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13539</link> <dc:creator>martin</dc:creator> <pubDate>Mon, 28 Apr 2008 10:14:09 +0000</pubDate> <guid
isPermaLink="false">http://www.getelastic.com/google-adwords-experiment/#comment-13539</guid> <description>No one has commented on there being 4 paid for listings on the left rather than the usual 3?</description> <content:encoded><![CDATA[<p>No one has commented on there being 4 paid for listings on the left rather than the usual 3?</p> ]]></content:encoded> </item> <item><title>By: Mike &#124; AdWords Consultant</title><link>http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13537</link> <dc:creator>Mike &#124; AdWords Consultant</dc:creator> <pubDate>Sun, 27 Apr 2008 15:34:05 +0000</pubDate> <guid
isPermaLink="false">http://www.getelastic.com/google-adwords-experiment/#comment-13537</guid> <description>I wonder if this will have a positive influence on the CTR of all ads. I doubt it...</description> <content:encoded><![CDATA[<p>I wonder if this will have a positive influence on the CTR of all ads. I doubt it&#8230;</p> ]]></content:encoded> </item> <item><title>By: Alvis</title><link>http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13535</link> <dc:creator>Alvis</dc:creator> <pubDate>Fri, 25 Apr 2008 21:02:32 +0000</pubDate> <guid
isPermaLink="false">http://www.getelastic.com/google-adwords-experiment/#comment-13535</guid> <description>In addition to finding the source site more credible, this will also save google one line (in height) of text for every 1/3 or 1/5 of their ads, allowing them to fit slightly more ads into their vertical column boxes.  For a company that does huge volume, that could save millions of dollars by creating an incrementally denser ad surface area.</description> <content:encoded><![CDATA[<p>In addition to finding the source site more credible, this will also save google one line (in height) of text for every 1/3 or 1/5 of their ads, allowing them to fit slightly more ads into their vertical column boxes.  For a company that does huge volume, that could save millions of dollars by creating an incrementally denser ad surface area.</p> ]]></content:encoded> </item> <item><title>By: ulf marcus</title><link>http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13533</link> <dc:creator>ulf marcus</dc:creator> <pubDate>Fri, 25 Apr 2008 20:15:41 +0000</pubDate> <guid
isPermaLink="false">http://www.getelastic.com/google-adwords-experiment/#comment-13533</guid> <description>I agree with Adam&#039;s smart analysis, that searchers probably consider the domain name more credible than the description.
Not a bad move at all, really, to highlight the headline and the domain name before the viewer even gets to the description. As a sceptical non-american, I know I scan those ad&#039;s very, very briefly and not just because they&#039;re very rarely relevant. So to adress the credibility right up front like that seems like a clever move.
Hopefully this might find it&#039;s way to the standard ad&#039;s, because this could really have an impact on the effect of ad words.</description> <content:encoded><![CDATA[<p>I agree with Adam&#8217;s smart analysis, that searchers probably consider the domain name more credible than the description.</p><p>Not a bad move at all, really, to highlight the headline and the domain name before the viewer even gets to the description. As a sceptical non-american, I know I scan those ad&#8217;s very, very briefly and not just because they&#8217;re very rarely relevant. So to adress the credibility right up front like that seems like a clever move.</p><p>Hopefully this might find it&#8217;s way to the standard ad&#8217;s, because this could really have an impact on the effect of ad words.</p> ]]></content:encoded> </item> <item><title>By: Anonymous</title><link>http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13531</link> <dc:creator>Anonymous</dc:creator> <pubDate>Fri, 25 Apr 2008 19:45:10 +0000</pubDate> <guid
isPermaLink="false">http://www.getelastic.com/google-adwords-experiment/#comment-13531</guid> <description>Ads look more like search results = in other</description> <content:encoded><![CDATA[<p>Ads look more like search results = in other</p> ]]></content:encoded> </item> <item><title>By: Jaan Kanellis</title><link>http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13529</link> <dc:creator>Jaan Kanellis</dc:creator> <pubDate>Fri, 25 Apr 2008 19:38:15 +0000</pubDate> <guid
isPermaLink="false">http://www.getelastic.com/google-adwords-experiment/#comment-13529</guid> <description>Just looks weird to me.  Once you get used to something you kind of want it to stay the same if the change doesnt make things any better.</description> <content:encoded><![CDATA[<p>Just looks weird to me.  Once you get used to something you kind of want it to stay the same if the change doesnt make things any better.</p> ]]></content:encoded> </item> </channel> </rss>
