Comments on: Google Shaking Up URLs in Search Ads? http://www.getelastic.com/google-adwords-experiment/ #1 Subscribed Ecommerce Blog Thu, 18 Mar 2010 02:01:18 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Linda Bustos http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13547 Linda Bustos Tue, 29 Apr 2008 16:14:43 +0000 http://www.getelastic.com/google-adwords-experiment/#comment-13547 Imagine with 4 paid search yellow-box results, 4 Google Shopping results and Google Maps all at the top of the page - ack! I'm thinking of mocking this up just for kicks... Imagine with 4 paid search yellow-box results, 4 Google Shopping results and Google Maps all at the top of the page – ack! I’m thinking of mocking this up just for kicks…

]]> By: CommerceStyle http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13545 CommerceStyle Tue, 29 Apr 2008 13:25:41 +0000 http://www.getelastic.com/google-adwords-experiment/#comment-13545 I don't see any of the above results on my end (Kentucky), and to be honest I'm not sure I like 4 paid listings at the top. :( I don’t see any of the above results on my end (Kentucky), and to be honest I’m not sure I like 4 paid listings at the top. :(

]]> By: Adam Melson http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13543 Adam Melson Mon, 28 Apr 2008 20:51:29 +0000 http://www.getelastic.com/google-adwords-experiment/#comment-13543 Can anyone reproduce 4 ads at the top? I can't with "digital cameras" or for other general electronic products. I would like to see if this is becoming more common as it could create another hurdle for seo. Can anyone reproduce 4 ads at the top? I can’t with “digital cameras” or for other general electronic products. I would like to see if this is becoming more common as it could create another hurdle for seo.

]]> By: Linda Bustos http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13541 Linda Bustos Mon, 28 Apr 2008 20:24:52 +0000 http://www.getelastic.com/google-adwords-experiment/#comment-13541 Good eye, Martin! Good eye, Martin!

]]> By: martin http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13539 martin Mon, 28 Apr 2008 10:14:09 +0000 http://www.getelastic.com/google-adwords-experiment/#comment-13539 No one has commented on there being 4 paid for listings on the left rather than the usual 3? No one has commented on there being 4 paid for listings on the left rather than the usual 3?

]]> By: Mike | AdWords Consultant http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13537 Mike | AdWords Consultant Sun, 27 Apr 2008 15:34:05 +0000 http://www.getelastic.com/google-adwords-experiment/#comment-13537 I wonder if this will have a positive influence on the CTR of all ads. I doubt it... I wonder if this will have a positive influence on the CTR of all ads. I doubt it…

]]> By: Alvis http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13535 Alvis Fri, 25 Apr 2008 21:02:32 +0000 http://www.getelastic.com/google-adwords-experiment/#comment-13535 In addition to finding the source site more credible, this will also save google one line (in height) of text for every 1/3 or 1/5 of their ads, allowing them to fit slightly more ads into their vertical column boxes. For a company that does huge volume, that could save millions of dollars by creating an incrementally denser ad surface area. In addition to finding the source site more credible, this will also save google one line (in height) of text for every 1/3 or 1/5 of their ads, allowing them to fit slightly more ads into their vertical column boxes. For a company that does huge volume, that could save millions of dollars by creating an incrementally denser ad surface area.

]]> By: ulf marcus http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13533 ulf marcus Fri, 25 Apr 2008 20:15:41 +0000 http://www.getelastic.com/google-adwords-experiment/#comment-13533 I agree with Adam's smart analysis, that searchers probably consider the domain name more credible than the description. Not a bad move at all, really, to highlight the headline and the domain name before the viewer even gets to the description. As a sceptical non-american, I know I scan those ad's very, very briefly and not just because they're very rarely relevant. So to adress the credibility right up front like that seems like a clever move. Hopefully this might find it's way to the standard ad's, because this could really have an impact on the effect of ad words. I agree with Adam’s smart analysis, that searchers probably consider the domain name more credible than the description.

Not a bad move at all, really, to highlight the headline and the domain name before the viewer even gets to the description. As a sceptical non-american, I know I scan those ad’s very, very briefly and not just because they’re very rarely relevant. So to adress the credibility right up front like that seems like a clever move.

Hopefully this might find it’s way to the standard ad’s, because this could really have an impact on the effect of ad words.

]]> By: Anonymous http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13531 Anonymous Fri, 25 Apr 2008 19:45:10 +0000 http://www.getelastic.com/google-adwords-experiment/#comment-13531 Ads look more like search results = in other Ads look more like search results = in other

]]> By: Jaan Kanellis http://www.getelastic.com/google-adwords-experiment/comment-page-1/#comment-13529 Jaan Kanellis Fri, 25 Apr 2008 19:38:15 +0000 http://www.getelastic.com/google-adwords-experiment/#comment-13529 Just looks weird to me. Once you get used to something you kind of want it to stay the same if the change doesnt make things any better. Just looks weird to me. Once you get used to something you kind of want it to stay the same if the change doesnt make things any better.

]]>