About Get Elastic

Get Elastic is lovingly brought to you by Linda Bustos of Elastic Path Software, a flexible ecommerce framework for enterprises.

We also have a technical blog for Elastic Path users and partners.

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experiences through targeted
selling

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July 2009 (3)
Detailed Monthly Archive

06: Cross-Sells and Upsells: What is the Diff? (0)
03: The Internet: As Envisioned 40 Years Ago (5)
01: Requirements Diligence: The Cornerstone to eCommerce Project Succes (2)

June 2009 (14)
Detailed Monthly Archive

29: Persistent Shopping Carts vs. Perpetual Shopping Carts (15)
26: Open Your Eyes to Web Accessibility (1)
24: Retailer Reputation: Showing Off Your Street Cred (5)
22: The Importance of Requirements Diligence (0)
19: Measuring and Improving Cross-Sell and Upsell (6)
17: Changing Channel Conflict for Manufacturers (0)
15: Retailers Embrace API-lliate Marketing (2)
12: Keeping Up With the Google (4)
10: QRious About QR Codes? (8)
08: Hot Ecommerce Trend: Embedded Video in Email (14)
08: 4th Annual Marketing Pilgrim SEM Scholarship Contest (1)
05: Shipping Carrier Relations in a Tough Economy: Monogamy or Philandry? (3)
03: Is Free Shipping More Attractive Than A Dollar Discount? (16)
01: Mobile Commerce Usability: Forms and Checkout (6)

May 2009 (13)
Detailed Monthly Archive

29: Mobile Commerce Usability: Product Pages and Cart Summary (1)
27: Mobile Commerce Usability: Search and Category Pages (2)
25: Mobile Commerce Usability: Home Pages and Navigation (8)
22: Multichannel 2.0: Are You Ready for the Next Generation of Commerce Channels? (5)
20: Show and Telus: Solutions for the Complex Sale (1)
18: Will Interactive Ad Storefronts Take Off? (16)
15: Retail Email: Sell or Inform? How About Both (5)
13: Interactive TV Shopping: Not As New As You Think! (1)
11: Checkout Inspiration From Top Converting Sites (30)
08: PPC Myth Week Pt 3: Kill Keywords That Dont Convert (8)
06: PPC Myth Week Pt 2: Bid Higher to Appear Higher (9)
04: PPC Myth Week Pt 1: Organic Search Traffic is More Qualified Than Paid (8)
01: Webinar Recap: Delivering Successful Enterprise Ecommerce Projects (3)

April 2009 (15)
Detailed Monthly Archive

29: Web Usability: Are Men Hunters & Women Browsers? (14)
27: Study Finds 76% Want to Chat About Checkout Problems (6)
24: Show Off Your Product Knowledge in Retail Email (7)
22: A Quasi-Interview on Multichannel Experiences (6)
21: Connect With Elastic Path at COLLABORATE 09
20: Could Personalized Cart Promotions Boost Conversion? (2)
17: You Cant Fix What You Dont Think Is Broken (5)
17: Delivering Successful Ecommerce Projects (1)
15: Could Sold Out Products Increase Email Click Through? (17)
13: Why Twitter is Word of Mouth on Steroids (11)
10: Looks Can Kill Your Design Effectiveness (11)
08: Convert First Time Visitors With Coupons (7)
06: Price Guarantees: No Substitute for A Unique Value Proposition (5)
03: 5 Ways to Handle Returned-to-Stock Items (1)
01: How to Grow Your Email List from Your Shopping Cart (8)

March 2009 (15)
Detailed Monthly Archive

30: Cross-Website Personalization: Will It Happen? (10)
27: 5 Tips for Testing Emails [Video] (7)
25: Webinar Recap: The New Ecommerce Dilemma: Buy, Build, or Leverage? (2)
23: Too Many URLs Spoil the SEO: Fixing a Common Ecommerce Duplicate Content Problem (18)
20: How Much is Your Coupon Code Box Costing You? (24)
18: Personalization: What Sort-By Reveals About a Customer (6)
16: 6 Creative Ideas for Filtered Navigation (8)
13: Saving High Dollar Sales: A Great Example of Triggered Email (8)
11: My Top 5 Must-Haves for Ecommerce Success (10)
11: Ecommerce Technology: Build Buy or Leverage?
09: Adventures in Ecommerce Video: 3 Etailers Share Stories from the Trenches (13)
06: PPC Tip: When to Use Negative Exact and Negative Phrase Match (11)
04: Video Tutorial: Hacking Google Analytics for Keyword Research (33)
02: Changes at Get Elastic (5)
02: Amazon Product Ads: Good Idea? Bad Idea? (4)

February 2009 (22)
Detailed Monthly Archive

27: Bloggers Digest 2/27/09
26: 4 Tips for Order Tracking Usability (2)
25: 8 Out-Of-The-Box Ideas to Attract Customer Reviews (10)
24: Customer Feedback: Persuasion and Usability Matter (14)
23: RueLaLa Uses Calendar-to-Action in Emails (5)
20: Bloggers Digest 2/20/09 (0)
19: A Recipe for Success: UGC + Solutions Selling + Bundling (3)
18: Webinar Recap: The Ecommerce Platform of the Future (4)
17: 8 Ecommerce Loyalty Program Ideas (9)
16: Canonical URL Tag Is Worth A Shot (13)
13: Bloggers Digest 2/13/09 (1)
12: Click to Buy Video Providers (5)
11: Elastic Path Mentioned in Forrester Wave (0)
11: Stupid Deals Educate About RSS (4)
10: Tracking Twitter Links: Twitter Analytics Tools & More (34)
10: Elastic Path Launches Grep Community Site (0)
09: 5 E-tail Strategies for A Tough Economy (3)
06: Bloggers Digest 2/6/09 (2)
05: Could Email Previews Increase Retail Email Opt-In? (4)
04: Visual Search: Zappos Explores a New Way to Browse (10)
03: Clearing the Air on Product Pitfalls (0)
02: How Did Target Miss My Inbox? (6)

January 2009 (22)
Detailed Monthly Archive

30: Bloggers Digest 1/30/09 (2)
29: Thinking Positively About Negative Reviews (11)
28: Distilled Clothing Has Innovative Use of Video (2)
27: Solution Selling: Lands End is Getting Warmer (1)
26: Youtube Experimenting With Video Ecommerce (5)
23: Bloggers Digest 1/23/09 (1)
22: Canadian Tire Dodges Out of Ecommerce: Will It Bounce Back? (12)
21: Webinar Recap: Selecting the Right Ecommerce Software in Six Weeks or Less (3)
20: A Cheeky Way to Put Product Description In Context (3)
19: Have You Mystery Shopped Your Site Lately? (5)
16: Bloggers Digest 1/16/09 (2)
15: Emails Using Calls-To-Auction (4)
14: Manufacturer Saves Stock-Out Sales With Partner Referrals (1)
13: AB Testing Case Study: The Dangers of Overreacting (10)
12: Selecting the Right Ecommerce Software in 6 Weeks or Less (0)
12: Dont Miss These Holiday Keywords Next Christmas (3)
09: Bloggers Digest 1/9/09 (2)
08: Reducing Post-Purchase Anxiety: Order Confirmation Emails & Thank You Pages (5)
07: Reducing Anxiety on Cart Review Page: Show SKU Thumbnails (3)
06: Picking Up On Customer Anxiety: When to Trigger Live Chat (7)
05: Reducing Customer Anxiety About Products on Product Pages (13)
02: Bloggers Digest 1/2/09 (3)

December 2008 (26)
Detailed Monthly Archive

31: The Best of Get Elastic: 2008 (4)
30: Amazon Ditches Better Together for Bundles (2)
30: Macys Product Pages Promote Customer Review Sweepstakes (6)
29: Are Dollar Discounts the Worst Incentives? (5)
26: Bloggers Digest 12/26/08 (1)
24: Happy Holidays from Get Elastic
23: Walmart Bundles Up for The Holidays (3)
22: Where Will MAP Pricing Lead Online Retail? (12)
21: Jason Billingsley Chats About Get Elastic Viral Campaign with the Financial Post
19: Bloggers Digest 12/19/08 (1)
18: Should You Use Large Images on Category Pages? (9)
17: Reducing Friction in the Sales Process (22)
16: Optimizing Landing Pages to Match Customer Motivation (2)
15: Amazon Alerts Shoppers of Price Changes in Cart (5)
12: Bloggers Digest 12/12/08 (1)
11: Big List of Ecommerce Gurus Who Twitter (41)
11: Optimizing for Hunters Part 2: Beyond Search and Navigation (6)
10: Webinar Recap: How to Break Bad Habits and Survive a Deep Recession (4)
09: Is Your Website Optimized for Holiday Hunters? (7)
08: Classic Closeouts: A Classic Case of a Clear Value Proposition (3)
05: Bloggers Digest 12/05/08 (2)
04: 13 Ways to Categorize Gifts in Holiday Emails (6)
03: Boosting the Value Proposition With Media Mentions (5)
02: Clever Marketer Capitalizes on Cyber Monday Crashes
02: Get Elastic in Canadian Blog Awards Finals: Best Professional Blog (3)
01: How Strong Is Your Value Proposition? (18)

November 2008 (22)
Detailed Monthly Archive

28: Bloggers Digest 11/28/08 Black Friday Edition (0)
27: How To Apply Google Search-Based Keyword Research (7)
26: Marketing Experiments Conversion Sequence (2)
26: A Simple Way to Promote Your Loyalty Program (5)
25: Renaissance for Retail Affiliate Marketing? Part 2 of 2 (3)
24: Renaissance for Retail Affiliate Marketing? Part 1 of 2 (3)
21: Bloggers Digest 11/21/08 (1)
20: Interview with the Retailer: Zachary Applegate of PlumberSurplus (2)
19: Multi-Store Online Retailing: Perks and Pitfalls Webinar Recap (4)
18: The Importance of Web Accessibility for Ecommerce (4)
17: Tapping Twitter to Understand Customers and Develop Personas (8)
14: Bloggers Digest 11/14/08 (0)
13: Investing in Ecommerce in a Slow Economy (4)
12: Should Retail Email Sell or Inform? An A/B Split Test Case Study (14)
11: Giving Gift Givers More Options (8)
10: Customers Divided Over UniTea Campaign (3)
07: Bloggers Digest 11/07/08 (2)
06: CSN Stores Eases Howsers Last Minute FUDDs (11)
05: Retail Emails Run With Election Theme (3)
04: In-Store Pickup Tips for Multi-Channel Retailers (5)
03: Entrepreneurs Undaunted by Global Economic Slowdown (3)
03: Holiday Marketing Tips for Comparison Shopping Engines (1)

October 2008 (33)
Detailed Monthly Archive

31: Bloggers Digest 10/31/08
30: The Ghoulgle Is Back! (39)
30: Top 10 Ecommerce Halloween Costumes (8)
29: CEO Explains Why Crutchfield Will Weather the Economic Storm (8)
28: Make This Thursday an Ecommerce Webinar Day
28: Customer Service: Rackspace Gets Personal (13)
27: Holiday 2008 Consumer Trend Roundup (14)
24: Elastic Path Founders Honored With BDC Award
24: Bloggers Digest 10/24/08 (4)
23: Webinar Recap: Holiday Wish List for Mobile Commerce (1)
22: Catch Jason Billingsley and Linda Bustos in Solutions Stars Video Conference (4)
22: New Google Analytics Segmentation Feature Rocks for Ecommerce (8)
22: Find Most Profitable Keywords With Google Analytics Motion Charts (2)
22: Free Holiday Email Marketing Resources (2)
22: Circuit City Plugs Into Cross-Channel Retailing (6)
21: Gift Cards: Still Hot in 2008? (11)
20: Next-Generation Ecommerce With Service Oriented Architecture (6)
17: Bloggers Digest 10/17/08 (0)
16: Improving Search Results for Research-Online-Purchase-Offline Customers (7)
15: Should You Have a Mobile Version of Your Ecommerce Website? (10)
14: Free Shipping: Got It? 10 Ways to Flaunt It (25)
13: Email Signup: Customer Experience FAIL (5)
10: Bloggers Digest 10/10/08 (0)
09: How To Pitch Yourself As A Guest Blogger (7)
08: Article Marketing Vs. Guest Blogging: Tips and Tactics (17)
07: Integrating Enterprise Applications with Ecommerce Systems: Free Webinar (0)
07: Online PR Tips for Consumer Safety Issues (2)
06: Product Recalls: Addressing Consumer Safety Fears On-Site (7)
03: Bloggers Digest 10/3/08 (3)
03: How to Choose Live Chat Software: 6 Vendors Compared (10)
02: What do you Recommend? A Guide to Ecommerce Cross-sells (8)
02: How to Find an Online Reputation Manager (13)
01: Crutchfield Email Covers 4 Buyer Personalities (7)

September 2008 (27)
Detailed Monthly Archive

30: Keyword Ideas for Holiday PPC Campaigns (4)
29: Using the Force at Online Market World + Webinars! (1)
29: Golden Rules of Introducing Sister Sites by Email (6)
29: Last Chance for SMX East in NYC (0)
26: Bloggers Digest 9/26/08 (9)
25: Uncovering the Hidden Profit Treasures of Your Company (4)
24: Email Sender Lines: Getting Creative + Testing (9)
23: Spoon Sisters Take New Twist on Merchandising (8)
22: Don’t Put the ‘We’ in Welcome Emails (10)
18: Will Wall of Frame Make Social Commerce Hall of Fame? (7)
17: Do Hacker Safe / McAfee Secure Badges Increase Sales? (31)
16: The Magic Buy Button is Just Smoke and Mirrors (19)
15: Optimizing Product Reviews for Different Buyer Personalities (7)
14: Webinar Replay Up + Get Elastic Update (1)
12: Bloggers Digest - 9/12/08 (6)
11: Webinar Recap: I Know I Should Be Testing, But… (7)
10: How to Use PR for SEO [Video + Summary] (9)
09: Pluribo: Natural Language Data Mining (7)
08: Last Chance to Win a Copy of Always Be Testing (1)
08: Book Review: Always Be Testing (12)
04: Bloggers Digest 9/4/08 (1)
04: The Big Ecommerce Conference Contest: Congratulations to Our Winners! (45)
04: Reputation Management and SEO [Video + Summary] (8)
03: Using Twitter for Retail Marketing [Video + Summary] (7)
02: SMX East: 3 Days 50 Sessions 2 Keynotes 1 Free Pass (1)
02: Branding from Email to Customer Service (9)
01: Meet Us at Shop.org Annual Summit! (1)

August 2008 (21)
Detailed Monthly Archive

29: Bloggers Digest - 08/29/08 (4)
28: Why You Should Always Be Testing: Interview With Bryan Eisenberg [Video + Summary] (13)
27: How to Find Great Web Analysts [Video + Summary] (6)
26: The Psychology of Numbers in PPC Ads (7)
25: Shopping Cart Buttons: Who Is Testing? (23)
22: Bloggers Digest - 8/22/08 (0)
21: Ecommerce SEO: How To Preserve Your Deep Link Juice (12)
20: Holiday SEO: Using Amazon Bestsellers for Keyword Research (11)
19: Ecommerce SEO: How To Plug Free Shipping Traffic Leaks (10)
18: Yes Virginia There Is a Santa Claus & He Searches for Free Shipping (7)
15: Bloggers Digest - 8/15/08 (0)
14: How to Choose Ecommerce Technology & Software (4)
13: Trigger Email: Asking for Customer Reviews & Video Reviews (6)
12: Ecommerce Innovation: Videos That Sell (11)
11: Customers Want to Know: Are Brands True To Size? (4)
08: Bloggers Digest 8/8/08 (1)
07: Book Review: Website Optimization by Andrew B. King (0)
06: Office Max Penny Pranks Pinch Your Funny Bone (7)
05: John Chow Talks Affiliate Marketing (6)
04: How to Choose eCommerce Technology (0)
01: Bloggers Digest - 8/1/08 (1)

July 2008 (24)
Detailed Monthly Archive

31: The Forgotten Metric: Direct Traffic Signals Brand Preference (9)
30: Amazon Checkout: Do You Really Wanna Get In Bed With Amazon? (12)
29: Dont Dress Up Calls-To-Action Like Google Adsense! (19)
28: Home Page Design: Applying The Dont Make Me Think Test (21)
25: Bloggers Digest 7/25/08 (2)
24: Should You Remove Keywords With Low Click Through Rates? (20)
23: Stop Google Analytics From Stealing Your Valuable AdWords Keyword Data (62)
22: Negative Keyword Research Tools & Tips (19)
21: Google Keyword Tool: Research and Application Tips (66)
18: Bloggers Digest - 7/18/08 (0)
17: Webinar Recap: Web Analytics Unleashed (9)
16: Saving Sales With Triggered Coupons (11)
15: Bad Bad Bad Bad Ads Dont Make Me Feel So Good (1)
14: Making Emails Enticing to Everyone (10)
11: Win 1 of 5 Signed Copies of Web Analytics: An Hour A Day! (3)
11: Bloggers Digest - 7/11/08 (2)
10: Product Photography: How To Achieve The Ghost Mannequin Effect (21)
09: Book Review - Web Analytics: An Hour a Day by Avinash Kaushik (9)
08: Social Media Campaigns: When MySpace is Already TheirSpace (0)
07: Does Your Ecommerce Website Speak to Howsers? (19)
04: Bloggers Digest 7/4/08 (0)
03: Why eCommerce is a Lot Like ICanHasCheezburger (37)
02: Do Customer Submitted Photos Add Value? (12)
01: Can Product Images Improve Conversion? Showing Products in Context (26)

June 2008 (38)
Detailed Monthly Archive

30: How Top Retailers Show Product Images (16)
27: Bloggers Digest 6/27/08 (0)
26: Post-Purchase Trigger Email Examples (7)
25: Trigger Email 101 (4)
24: Commercial Facebook Applications: Is There Hope or Only Hype? (10)
23: Amazon Blog Strategy: Interview With Chris Brucia (6)
20: Bloggers Digest - 6/20/08 (6)
19: Webinar Recap: Ecommerce Innovations (13)
18: Asking Customers to Go Steady: Tips for Repeat Orders (13)
17: Product Recommendation Engines Improve Customer Experience - Internet Retailer 2008 (2)
17: New Ecommerce Service Lets You Shop Online With A Friend - Internet Retailer 2008 (0)
17: Direct to Consumer Manufacturers Can Reduce Channel Conflict - Internet Retailer 2008 (1)
17: Link Building Strategies for Internet Retail SEO - Internet Retailer 2008 (2)
17: Comparison Shopping Engine Tips for Online Retailers - Internet Retailer 2008 (2)
17: How Online Stores Use Images to Improve Customer Experience - Internet Retailer 2008 (3)
17: Multi-Store Retailing - Internet Retailer 2008 (3)
17: The State of Affiliate Marketing in Online Retail - Internet Retailer 2008 (8)
17: Direct International Shoppers to Local Sites Automatically - Internet Retailer 2008 (1)
17: When Bad People Ruin Good Online Marketing - Internet Retailer 2008 (1)
16: How to Choose Ecommerce Software and Technology - Internet Retailer 2008 (12)
16: How Do Ratings and Reviews Help Online Retailers? - Internet Retailer 2008 (0)
16: Why Online Retailers Should Be Blogging - Internet Retailer 2008 (1)
16: The Benefits of RIAs for Ecommerce Stores - Internet Retailer 2008 (2)
16: Hackersafe is Now McAfee Secure - Internet Retailer 2008 (6)
16: How Retailers Can Sell More Online With Social Commerce - Internet Retailer 2008 (2)
16: Guided Selling: Do You Sell Products or Solutions? (3)
13: Internet Retailer 2008 Live Blogging + Commentary Digest (1)
12: Using Product Images to Reduce Size and Color Fears (2)
11: 9 Privacy Policy Usability Tips (10)
10: Improving Click-Through Rates on Featured Products (5)
09: Dads and Grads: Missed Merchandising Opportunities (4)
06: Bloggers Digest - 6/6/08 (3)
05: Using Buzzillions to Brainstorm Personas (3)
04: Special Link Love + I Want to Link to You Too! (9)
04: Improving Product Descriptions Using Competitor Customer Reviews (16)
03: Cart Abandonment: Nipping FUDDs in the Bud (12)
02: The Get Elastic Ecommerce Blog Gets Some Minor Surgery (15)
02: Multi-Store eCommerce: 4 Stores - 1 Checkout (9)

May 2008 (26)
Detailed Monthly Archive

30: 8 Google Analytics Sins: Are You Guilty? (11)
30: Bringing Sexy Back to Customer Reviews (4)
30: Bloggers Digest - 5/30/08 (0)
30: Do You Know How To Write An Ecommerce RFP? (2)
29: 404 Not Found Pages: The Good, The Bad & The Funny (24)
29: Free Ecommerce Consultations + Party With Us in Chicago! (0)
29: Martin + Osa Launches Shop-By-Outfit + Video (7)
26: Social Shopping Reviews Roundup: 2008 Update (6)
22: PPC Split Testing: Reducing Risk When Testing New Ads Against Control (2)
21: PPC Copywriting: The Evolution of a PPC Split Test (3)
20: Google Analytics Posting Delay: Ecommerce Data May Be Lost (10)
20: PPC Advertising: Are You Selling Yourself In Your Ads? (3)
19: Add Stimulus Checks to Your Event Marketing Calendar (3)
16: Bloggers Digest - 5/16/08 (0)
15: Webinar Recap: The Key to PPC for Online Retailers (2)
14: Get Your E-Store Reviewed on Facebook (5)
13: Browsing Usability: Overstock Blows Amazon Away (13)
12: Top Online Retailers Not Showing Up in Google! (3)
09: Bloggers Digest - 5/9/08 (0)
08: 9 PPC Advertising Crimes Caught On Screen! (7)
07: Negative Word Of Mouth: Crisis or Opportunity? (3)
06: 99 Creative and Memorable Profile Avatars (24)
06: Is it Time to Break Up With Your Avatar? (25)
05: Who Writes Short Shorts? Email Subject Lines That Is (6)
02: Bloggers Digest - 5/2/08 (2)
01: SEO Tips for Special Holidays (5)

April 2008 (24)
Detailed Monthly Archive

30: Amazon Ups Customer Review Usability (9)
29: Optimizing for Product Colors: Long Tail Gold or Duplicate Content? (12)
28: TGI Monday: Funny Tech Cartoons (5)
25: Bloggers Digest - 4/25/08 (0)
24: Google Shaking Up URLs in Search Ads? (15)
23: Zappos Secret SEO Sauce For Branded Pages (12)
22: Earth Day Marketing: E-Tailers Seeing Green (1)
21: Why Innocent Emails Get Flagged As Spam (9)
20: Jason Billingsley Raps With The Cart Blog (2)
18: Bloggers Digest - 4/18/08 (2)
17: Webinar Recap: Web Analytics for Online Retailers (2)
16: Email Marketing Trend: Animated Gifs (8)
15: What Do Customers Really, Really Want? (0)
14: An Example of Excellent Search Result Marketing (4)
11: Bloggers Digest - Reader’s Choice Edition (3)
10: Blogs, SEO & StumbleUpon: Ecommerce Edition (9)
09: Corporate Blogging: Tips for Writing Your First Blog Post (10)
08: Video Merchandising With Virtual Catalogs (3)
07: Web Analytics for Online Retailers: Must-See Webinar (0)
07: Losing Customers at the Register: 12 Checkout Blunders (17)
04: Bloggers Digest - 4/4/08 (2)
03: Amazon M-Commerce: Introducing Text-Buy-It (4)
02: ShopTogether is Live Chat Help on Steroids (11)
01: Social Commerce on Product Pages - Why Not? (3)

March 2008 (24)
Detailed Monthly Archive

31: Saving Sales From Negative Customer Reviews (6)
28: Bloggers Digest - 3/28/08 (1)
27: Consumers Believe Spam Means Unwanted, Not Unsolicited Email (5)
26: Turn Customer Reviews Into Word-Of-Mouth Marketing (13)
25: Dodging Dishonest Customer Chargebacks (13)
21: Bloggers Digest - 3/21/08 (2)
20: Bare It All Online for Male Shoppers (6)
19: Tips for Tracking Offline Orders: PPC & Catalog (4)
18: Tracking Affiliate Orders For Telephone Sales (3)
17: Dodging Duplicate Content Filters While Assisting Affiliates (2)
14: Webinar Recap: Effective Merchandising: What Sells? (6)
14: Bloggers Digest - 3/14/2008 (0)
13: Do Your Email Subject Lines Deliver? (4)
12: Checkout Process Split-Testing Tip from Bryan Eisenberg (14)
11: Video Valets: An Ecommerce Trend? (4)
10: Media Coverage: When You Got It Flaunt It (1)
07: Bloggers Digest - 3/7/2008 (1)
06: Webinar Recap: What’s Your Website Personality? (4)
06: Search Within A Search - Good Idea? (5)
05: Get Your Irish On - Here Comes Another Viral (5)
05: American Eagle Features Products on the Fly (6)
04: How To Ask For Customer Reviews - Nicely. (8)
03: Reminder: 2 Awesome Ecommerce Webinars With Jason Billingsley (0)
03: Brookstone Promotes Smart Clocks in Smart Email (2)

February 2008 (29)
Detailed Monthly Archive

29: Leap Year Marketing - Inspiration From Online Retailers (1)
29: Bloggers Digest - 2/29/08 (1)
28: Social Media With a Side of SEO - Hold the Spam (11)
27: Is Flattery A Viable Selling Strategy? (7)
26: Make Email Look Good In Gmail - 8 Design Tips for Images-Off (32)
25: User-Generated Products Drive Etsy Community (0)
22: Bloggers Digest - 2/22/08 (0)
22: Customer Feedback Inspires Eddie Bauer Redesign (7)
20: Turning Customers Into Affiliate Marketers With Widgets (1)
19: Another Doh for Office Max (4)
19: SEO Techniques With Good Karma (5)
18: User Generated Cross-Sells? Why Is Nobody Doing It? (9)
15: $95 Landing Page Handbook FREE For Get Elastic Readers (6)
15: New Ecommerce Blog By Retailers For Retailers (5)
15: Bloggers Digest 2/15/08 (4)
14: Love Your Landing Pages - Webinar Recap (8)
13: Eleventh Hour Holiday Email Marketing - Great Example From Circuit City (5)
12: Behaviour-Targeting and Personalization (5)
12: I Heart Evogear’s Sweet Navigation (2)
11: Continue Shopping Means What? (7)
08: MySpace Application Development For Online Retailers - Is It Worth It? (0)
08: Love Your Landing Page: Tips to Increase Ecommerce Conversion (9)
08: Bloggers Digest 2/8/2008 (2)
07: Book Review: Web Design for ROI (7)
06: How To Attract Customer Reviews (15)
05: Call To Action Buttons - Does Size Matter? (16)
04: Amazons Novel Way To Build Customer Loyalty (3)
02: A Sure Fire Way To Lose An International Conversion (6)
01: Bloggers Digest 2/1/08 (1)

January 2008 (25)
Detailed Monthly Archive

31: Sponsored Facebook Groups - The New Opt In Email Campaign? (7)
29: Using Geo-IP To Tailor Content Delivery (12)
29: OfficeMax Reinvents Navigation (10)
28: M&Ms and Zazzle Team Up for Valentine Viral (8)
28: Viral Marketing: Can Dancing Elves Move Product Off Shelves? (12)
25: Bloggers Digest 1/25/08 (1)
24: Ecommerce Holiday Marketing Guide (2)
23: Anatomy of A Great Video Podcast (1)
22: Are Ecommerce Blogs Too Hard To Read? (9)
21: Facebook Ads Deconstructed: 11 Tips for Marketers (4)
18: Bloggers Digest - 1/18/08 (0)
17: Hack Week Part 3 - Scoring a PR8 Link From Google (12)
16: Hack Week Part 2 - Using Google Trends for International Search Marketing (2)
15: Hack Week Part 1 - Optimize Internal Site Search With Free Tool (2)
14: 20 Valentines Day Marketing Ideas for Ecommerce
11: Bloggers Digest - 1/11/08 (0)
10: Do Ecommerce Blogging and Politics Mix? (2)
09: A Sight That Makes Sore Eyes - Wacky Email From Saks (5)
08: Social Media Marketing eBook Review - Getting To First Base (1)
08: Hilarious Bic Pen Reviews at Amazon UK Show Brit Wit (0)
07: Sizes In Stock - Great Usability for Your Clearance Section (0)
04: Top 11 Ecommerce Un-Predictions for 2008 (4)
04: Bloggers Digest 1/4/08 (0)
03: Cross-Selling Tips for Online Retailers (8)
02: 2 Custom Search Engines for Ecommerce Marketers (5)

December 2007 (23)
Detailed Monthly Archive

31: Get Elastic - The Year In Review (2)
28: Bloggers Digest - 12/28/2007 (4)
28: What Is RSS? (0)
27: Killer SEO Trick only 1% of Online Retailers Use (22)
24: Last-Minute Holiday Marketing Tactics for Online Retailers (6)
24: Putting Customer Telephone Numbers to Good Use (8)
21: Bloggers Digest - 12/21/07 (1)
19: Tips for SEO Friendly Affiliate Programs (9)
18: Tips For Converting Last Minute Shoppers (3)
17: Optimizing Your E-Store for Last Minute Shoppers (3)
14: Mall Analytics - Using Cell Phones To Track Foot Traffic (1)
14: Bloggers Digest - 12/14/2007 (2)
13: How Online Retailers Can Benefit From RSS Marketing (7)
12: Most Blogged About Online Retailers - Are They Really? (0)
11: Killer Affiliate Management Tips With Shawn Collins (1)
10: Google Pop Quiz (4)
10: Amazon.ca Fails at Basic Usability - Amazon.com Passes (12)
07: Here Comes Another Bubble - Funny Video (0)
07: Bloggers Digest - 12/07/07 (3)
06: Creative Wish List E-Mailing to Boost Holiday Sales (2)
05: Reminder - Affiliate Marketing for Online Retailers Webinar Next Week (0)
04: Conversion Rates Misunderstood (5)
03: Ecommerce Usability Study Shows Etailers Can Improve (4)

November 2007 (30)
Detailed Monthly Archive

30: Bloggers Digest - 11/30/07 (3)
29: Holiday Shipping Cutoff Dates Make Good Ecommerce Usability (9)
28: Ecommerce Holiday Web Design Gallery (9)
27: Ecommerce SEO Hack: Free Tool to Hone Your SEO Strategy (9)
26: Why You Should Turn On Google Analytics Site Search Today (17)
23: Should You Use Price Comparison Charts On Your Ecommerce Website? (2)
22: A Few Good Youtube Videos For Ecommerce and Advertising Buffs (1)
21: Circuit City Plugs Into Social Networking (9)
20: Effective Tagging Strategies for Ecommerce Blogs (6)
19: Internet Retailer Hot 100 for 2008 (6)
16: How To Prevent Viral Voucher Disaster - A Lesson From Littlewoods (0)
16: Kinset Review: Im Not Sold on Virtual Shopping (1)
15: eBay Before and After - A Lesson In Form Design (4)
15: BodyBuilding.com Beefs Up Conversion Rate with Social Networking (2)
14: $8 Billion in Unredeemed Gift Cards a Win-Win for Retailers? (18)
13: The eBay of Shipping uShip Named Most Underrated Website (10)
12: Who Makes $1 Million off their Facebook Application Every Week? (1)
09: Linkbuilding 101 Rap (2)
08: 12 Can’t Miss Email Strategies Webinar Recap (7)
08: Why Victorias Secret Lost A $350 Sale (10)
07: Facebook Advertising - 3 New Ways To Play (8)
07: Which Etail Blogs Have The Most Subscribers? (3)
07: Reminder - 12 Can’t Miss Email Strategies for Online Retailers Webinar Tomorrow (3)
06: Free Download - Holiday Survival Kit 2007 (0)
06: ILikeTotallyLoveIt - The Digg of Social Shopping (1)
06: Holiday Marketing 2.007 - Nobody Waits for Black Friday Anymore (0)
05: Juicy Facebook Rumors - Social Ads & More (3)
02: Ecommerce Gone Wild (8)
02: We Have A Winner! Ghoulgle Caption Contest (1)
01: Free Keyword Trend Data With Google Keyword Tool (12)

October 2007 (25)
Detailed Monthly Archive

31: Short URLs Attract 250% Higher Click-Through in Organic Search (6)
30: Imagini Helps You Find Gifts Using Visual DNA (3)
26: 21 Tips for Ecommerce Usability (7)
26: Hitwise Releases Competitive Intelligence for Online Retailers (2)
24: Registration Usability - 87 Registration Forms Tested (59)
24: Zombies in Plain English (1)
23: Registration Usability - Permission Email Dos and Donts (5)
22: 153 Places to Market Your Blog (47)
19: Top Ten (Or Twelve) Linkbait Lists Are Easy (3)
17: Welcome Email Usability Tips for Online Retailers (30)
17: Good Customer Service Still The Best Word-Of-Mouth Marketing Strategy (21)
16: Social Media in Plain English (4)
15: Why Wal-Mart’s Facebook Strategy is Like the I-Rack (7)
12: How Online Retailers Can Leverage eBay Neighborhoods (1)
12: Get Elastic Joins Top Rank Big List (0)
12: Friday Chuckle: What I Bought On Ebay (2)
11: Facebook + Ecommerce = 29 Applications Reviewed (11)
10: The Secret of Social Media Marketing Webinar: A Recap (12)
09: Attracting Canadian Online Shoppers (4)
08: Conference Call Shoppers - An Untapped Ecommerce Niche Market? (3)
05: Jason Billingsley Chats About Social Media With RSS Ray
05: Friday Chuckle: Top 5 Youtube Ad Parodies - VOTE PLEASE! (7)
03: Required Registration: Top Etailers’ Favorite Usability Mistake (8)
02: Amazon Tabs’ Extinction Means Better Customer Experience (5)
01: Meet at Online Market World in San Francisco (1)

September 2007 (17)
Detailed Monthly Archive

26: Sneak Peek at Elastic Path 6 Ecommerce Software (0)
26: Web 2.0 and Ecommerce Marketing - Shop.org Session Highlights (1)
24: Ecommerce Trends & Customer Experience - Shop.org 2007 (3)
19: Social Media Marketing Guide - Step 4: P-measuring (7)
19: Social Media Marketing Guide - Step 3: Promoting (5)
19: Social Media Marketing Guide - Step 2: Producing (2)
19: Social Media Marketing Guide - Step 1: Planning (2)
19: Social Media Marketing Guide (13)
18: 110 Ways Retailers are Using Social Media Marketing (31)
17: Generate Blog Traffic in Less Than 10 Minutes (6)
14: Shop.org Annual Summit Clinic on Social Media for Fun and Profit (0)
14: Google One Step Behind: Announcing the $30 Million SOLAR Challenge (0)
12: 7 Simple Ways to Boost Your Holiday Conversion Rate (7)
11: International Ecommerce Usability Tips (5)
07: Friday Chuckle: What is Podcasting? (1)
06: 10 Tips for Holiday Ecommerce Sales (4)
04: Small Etailer Packs Big Usability Features (6)

August 2007 (13)
Detailed Monthly Archive

30: Twitter Marketing Do’s and Don’ts: Interview With Ma.gnolia (16)
27: Ecommerce Microblogging: More Reasons To Use Twitter (15)
24: Ecommerce Viral Marketing: Jockey Wants to See You Squirm (2)
21: Comparison Engines Losing Steam? Shoppers Balk at CPC Model (4)
16: Fake Customer Reviews, Bad Product Reviews: What to Do? (9)
16: Ratings and Reviews webinar (15)
14: Social Commerce Product Review Webinar - Thursday, Aug. 16th (5)
14: ECOMMERCE BLOGS: 75+ Community Sites of the Top Online Retailers (26)
10: Usability Review: A Little Friday Chuckle (11)
09: Heading to Gnomedex - it’s geeky fun! (0)
06: Text Message Marketing Provider Roundup (21)
03: Moosejaw Bites Into mCommerce (11)
01: In-Store Pickup and Store Locator Usability (6)

July 2007 (24)
Detailed Monthly Archive

30: mCommerce: GPShopper Turns Cell-phones into Sell-phones (3)
30: Multi-channel retailer talks about customer choice in case study (0)
26: Reaching Targeted Customers with Blogs - Get Elastic #45 (1)
25: Ecommerce Checkout Report Webinar (7)
25: Feeling Abandoned? Shopper Leaves Cart in Crazy Ecommerce Video #7 (2)
24: SEO Secrets for Online Retailers Webinar (3)
20: Laptop Bags, PayPerClick and Landing Page Relevance (5)
19: Websites: Now, Then and What’s Next - Get Elastic #44 (0)
18: Color Keyword Search: Who Passed With Flying Colors? (5)
17: SOA Package on Baseline Outlines the Plan from Aeroplan
16: Optimizing Site Search for Non-Product Information (9)
15: Google Promoting Link to Product Search in SERP Navigation (1)
12: SEO Secrets for Online Retailers (3)
12: Google to Shake Up SEO With Ecommerce Gadget (6)
11: Slow Load Times are Funny, … Right? Crazy Ecommerce Video #6 (3)
11: Shipping Policy Usability - Results Not Found! (4)
10: Contact Us
10: Relevant Personalization for Segments - Get Elastic #43 (0)
09: B2B Podcast Discusses How Podcasts Can Help Sell Goods and Generate Leads (2)
06: Microsoft’s Foray Into Vancouver (we’d call to say hello but we don’t have their number) (4)
05: Recovering Sales from Abandoned Shopping Carts With Email (20)
04: Breaking Down the Book Expo - Get Elastic Vidcast #3 (2)
03: New Crazy Ecommerce Video gets “Personal” with your Information (4)
03: Usability Review: The Sharper Image (2)

June 2007 (18)
Detailed Monthly Archive

28: Secrets of SEO Revealed in July 12th Webinar (3)
26: Blogging for Business at Internet Retailer - Get Elastic #42 (1)
22: Retailing Oddments and Experiences the Fun Way - Get Elastic #41 (1)
22: Democratizing and Socializing Press Releases - Get Elastic #39 - Repost (2)
22: Optimizing Ecommerce Usability - Product Comparison Matrix (2)
21: Crazy Ecommerce Videos Keep on Rolling with Zero Reults Found (2)
19: Ecommerce Widget for Selling Books (5)
19: Canadian Comparison Shopping Roundup (12)
17: Social Media Bonanza On Queue (0)
15: Are You Making The Most of Your Ecommerce Blogs SEO Power? (5)
14: Using Social Media to Sell the Bling - Get Elastic #40 (1)
13: Magazine Warns the World about Viral Videos as EP Condemns Boredom (1)
13: Search Day Kicks off eTail UK - Get Elastic #38 (0)
13: Crazy World of Ecommerce Videos for your Viewing Pleasure (6)
12: Wishlists May Reduce Cart Abandonment (8)
08: Tweet Your eCommerce Deals and News With Twitter (7)
06: Blue Nile Takes The Plunge With Facebook Application (4)
04: The Crazy, Messed Up World of Ecommerce (62)

May 2007 (7)
Detailed Monthly Archive

25: Social Shopping Roundup for Online Retailers (61)
24: Aeroplan and BEA Flying High with AquaLogic Commerce Service (0)
23: Bringing in a Ringer - Greetings to Linda (0)
22: Tri-Coastal Ecommerce Tour Kick-off - Get Elastic #37 (0)
15: 107 Add to Cart Buttons of the Top Online Retailers (152)
09: Spreading the Checkout Report and Gearing up for the Webinar (4)
08: Intellifit’s Space-age Technology for Pants (2)

April 2007 (14)
Detailed Monthly Archive

26: Practical Ecommerce on Using Blogs to Boost Retail Sales (0)
25: Leveraging New Marketing Tools with Shel Holtz - Get Elastic #36 (0)
23: Chart: Is navigation/search available during checkout? (0)
18: Copywriting for better online retail SEO (0)
18: Nice to be Noticed – Forrester Analyst Calls BEA and Elastic Path a Smart Match (1)
16: Hybrid user experience designer/developer - A myth or reality? (4)
16: Web 2.0 Confab with Streaming Coverage (0)
13: I Want One of Those in Vancouver Paper (0)
13: Google Checks out the UK (0)
12: Tri-Coastal E-commerce Trade Show Summer Tour (1)
11: Canadian Google Store promotion - Free shipping in the USA (1)
10: Is navigation/search available during checkout? (3)
06: A Good Example of Bad Cross-Selling (6)
04: Launching Custom Batches with Web Services - Get Elastic #35 (0)

March 2007 (21)
Detailed Monthly Archive

February 2007 (17)
Detailed Monthly Archive

27: DMNews on Multichannel marketing inching ahead at eTail (0)
27: Tech News World asks: Is E-Commerce Ready for Open Source? (0)
26: Organic Search Insider - Get Elastic #24 (2)
22: Selling Diamonds the Viral Way - Get Elastic #23 (1)
21: Smart and Social Shopping - Get Elastic #22 (1)
21: Long Tail of Etail with Chris Anderson - Get Elastic #21 (3)
21: Internet Retailer - Keeping site design to a minimum (1)
09: Collecting the Money Internationally - Get Elastic #20 (0)
09: Developer Notebook - Eclipse Change Sets (2)
09: Learn Web 2.0 with a Vid and a Tune (0)
07: Linux Insider asks Is E-Commerce Ready for Open Source? (1)
07: Internet Retailer - Cleaning up the store with Ajax (5)
06: Retail Conversations - Pure Networks’ Network Garage blog (1)
06: Springboard Newsletter 2/07 - Ecommerce Blogging (2)
01: Internet Retailer Magazine Juiced on Breville Ecommerce Success
01: Searching for Shoppers - Get Elastic podcast #19 (0)
01: Are you Bloggable? Northern Voice and Moose Camp coming up! (1)

January 2007 (16)
Detailed Monthly Archive

December 2006 (13)
Detailed Monthly Archive

28: Analyzing Analytics and Testing - Get Elastic #17 (2)
28: 2006 Retrospective Perspective - 10 Noteworthy Accomplishments (0)
21: RIS News Article - Reducing Cart Abandonment (0)
20: Strategies for Driving Traffic from SEOmoz (2)
20: Business Wire and TMC Net on Holiday Ecommerce Sales Strategies (1)
19: Doors Open for Multi-language BtoB Ecommerce (0)
15: Discussions on AJAX-ed One Page checkout (1)
08: WSJ Retailing Reviews article with EP making the rounds (0)
07: Search Engine Optimization - Jason’s Quick tips from Bar Camp (0)
07: Wall Street Journal article with Elastic Path on Consumer Reviews (0)
04: Innovative Retailer Knits up an Ecommerce Business (0)
04: eTail Midmarket Ecommerce Presentations now available (0)
04: Stop the checkout to save the customer money? (1)

November 2006 (15)
Detailed Monthly Archive

29: Retail Systems writes about Upgrading Infrastructure for Retail Success (0)
29: AJAX Magazine on EP Board and Achievements (3)
28: Intelligent Enterprise serves up Search Engine Ranking Tips (0)
28: Add to Cart, the online retailing blog (2)
14: BtoB Article on New Web Tools (0)
11: Apparel Magazine checks out eTail Solutions (0)
10: E-mail Marketing Stategies for Retailers - Get Elastic #16 (0)
09: Wise Thoughts on Open Source Software (0)
08: Ecommerce Entrepreneurship in India - Get Elastic #15 (2)
07: Driving Traffic with Retail Affiliates - Get Elastic #14 (1)
07: The Power of Consumer Reviews - Get Elastic #13 (5)
06: Maximizing Results with Limited Resources - Get Elastic #12 (1)
03: Back from the MidMarket eTail Show in San Francisco (0)
01: Internet Retailer - Customer-centric Ecommerce Platform Release (0)
01: Electric Shopping Standing Out from the Holiday Crowd (0)

October 2006 (11)
Detailed Monthly Archive

27: PRWeb Podcasts about eTail Mid-market Search Day (0)
25: EP 5 Press Releases Making the Rounds (0)
25: EP VP Leads Search Discussion (0)
24: Internet Retailer Announces Elastic Path One Page (0)
24: One Page in AJAX World Magazine (0)
24: The 451 Group comments on Elastic Path (1)
24: Thoughts on Shipping from StartUp Nation (0)
23: Be One with the Checkout (2)
19: Marketing Sherpa’s Conversation on Search Marketing (1)
12: More Long Tail Banter from Boing Boing (0)
10: Converting the Long Tail - Get Elastic #11 (1)

September 2006 (6)
Detailed Monthly Archive

26: Consultative Selling from the Trenches - Get Elastic #10 (1)
21: Java Geeks Talk Stuff No Fluff - Get Elastic #9 (0)
21: Roadtrip with Stuff, but not Fluff
20: Appliances and Bibles - More Elastic Path-Powered Sites in the News (0)
06: Bar Camp Feedback, Blogs in the Wild and Photo Day (0)
01: What is the Longtail? (0)

August 2006 (5)
Detailed Monthly Archive

28: Longtail SEO Search Marketing (2)
25: “Adventure Capitalist” Offers Strategies for Business Executives (0)
24: 11 Tips for Improving the Ecommerce Experience (0)
17: Sorting out the Build vs. Buy Conundrum - Get Elastic #8 (1)
03: Search Day Sponsors for Mid-Market eTail (0)

July 2006 (17)
Detailed Monthly Archive

31: Hiring Time for Java Geeks and Sales Ringers (1)
31: Stepping up to the Bar Camp (0)
31: Cotswold’s Unique and Classic Collection Launches on Elastic Path (0)
24: Fast and Thrifty Blog Quickstart - Get Elastic #7 (1)
24: Wordpress Rocks and Matt Mullenweg is Wise (0)
21: Aeroplan Case Study and a Press Release to Match (3)
20: Harry Wants One of These - Vidcast #2 (2)
14: Cleaning-up Interfaces with AJAX - Get Elastic #6 (2)
14: Press Releases are fun with PRWeb (1)
13: New Web Toolbox - Get Elastic #5 (1)
13: Record Quarter and International Customers Release (0)
07: Doing it for the Customers - Get Elastic #4 (1)
07: Marketing Documents Ahoy! (0)
07: Forrester’s Fancy (and Useful) Studies (1)
06: Three Requests for Retailers (0)
05: Three thoughts and/or notes from Gnomedex (0)
04: Gnomedex Rolls on with Day 2.5 (0)

June 2006 (13)
Detailed Monthly Archive

30: Conversations from the Gnomedex Stage (0)
30: Gnomedex is underway! (0)
29: Google Checkout - What is it? (0)
27: Origins of the Endeavor - Get Elastic Podcast #3 (0)
26: Making Friends with Software Vendors (0)
23: Thursdays with Harry - Get Elastic #2 (0)
21: Contortionist Montage - Vidcast #1 (2)
21: To Begin, Get People to your Site (0)
15: Contortionists Contort in Chicago (0)
13: Two Daves Talk Java - Get Elastic #1 (0)
13: Back from the IR Show, the Show Goes on … (0)
08: Word from the Internet Retailer Floor (0)
06: The EP Squadron Lands in Chicago (0)

May 2006 (4)
Detailed Monthly Archive

30: Customer Sites in the Wild (0)
23: On Communicating Specifically (and Enjoying Long Weekends) (0)
12: Getting my Head Around the Java (0)
06: Trade Show in the Works (0)

April 2006 (2)
Detailed Monthly Archive

28: Coding + Testing + Release = Excitement (0)
28: Greetings from Elastic Path in Vancouver, Canada (1)