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	<title>Comments on: Improving Product Descriptions Using Competitor Customer Reviews</title>
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	<description>#1 Subscribed Ecommerce Blog</description>
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		<title>By: Thinking Positively About Negative Reviews &#124; Get Elastic</title>
		<link>http://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14115</link>
		<dc:creator>Thinking Positively About Negative Reviews &#124; Get Elastic</dc:creator>
		<pubDate>Sat, 17 Oct 2009 17:28:29 +0000</pubDate>
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		<description>[...] don&#8217;t forget, accepting negative reviews also helps your copywriting.  AKPC_IDS += [...]</description>
		<content:encoded><![CDATA[<p>[...] don&#8217;t forget, accepting negative reviews also helps your copywriting.  AKPC_IDS += [...]</p>
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		<title>By: Helpful Tip for Researching Customer Personas &#124; Get Elastic</title>
		<link>http://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14113</link>
		<dc:creator>Helpful Tip for Researching Customer Personas &#124; Get Elastic</dc:creator>
		<pubDate>Sat, 19 Sep 2009 20:25:53 +0000</pubDate>
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		<description>[...] follow up on yesterday&#8217;s post on using customer reviews to improve product descriptions, which recommends you use Buzzillions&#8216; Review Snapshot feature to scan the pros, cons and [...]</description>
		<content:encoded><![CDATA[<p>[...] follow up on yesterday&#8217;s post on using customer reviews to improve product descriptions, which recommends you use Buzzillions&#8216; Review Snapshot feature to scan the pros, cons and [...]</p>
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		<title>By: Customer Reviews in Review &#124; Get Elastic</title>
		<link>http://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14111</link>
		<dc:creator>Customer Reviews in Review &#124; Get Elastic</dc:creator>
		<pubDate>Mon, 07 Sep 2009 18:09:32 +0000</pubDate>
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		<description>[...] Improving product descriptions using competitors&#8217; customer reviews [...]</description>
		<content:encoded><![CDATA[<p>[...] Improving product descriptions using competitors&#8217; customer reviews [...]</p>
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		<title>By: Top 10 Web 2.0 Activities for Ecommerce &#124; Get Elastic</title>
		<link>http://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14109</link>
		<dc:creator>Top 10 Web 2.0 Activities for Ecommerce &#124; Get Elastic</dc:creator>
		<pubDate>Mon, 17 Aug 2009 10:59:19 +0000</pubDate>
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		<description>[...] circulars. Reading customer reviews helps you better understand the consumer and your product to improve product descriptions and marketing [...]</description>
		<content:encoded><![CDATA[<p>[...] circulars. Reading customer reviews helps you better understand the consumer and your product to improve product descriptions and marketing [...]</p>
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		<title>By: Esther</title>
		<link>http://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14107</link>
		<dc:creator>Esther</dc:creator>
		<pubDate>Mon, 02 Feb 2009 15:05:27 +0000</pubDate>
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		<description>The e-commerce software we use allows us to hide negative reviews.  We will hide the review only if it is really horrible.  Otherwise they are very helpful and helps get original content on page.</description>
		<content:encoded><![CDATA[<p>The e-commerce software we use allows us to hide negative reviews.  We will hide the review only if it is really horrible.  Otherwise they are very helpful and helps get original content on page.</p>
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		<title>By: Linda Bustos</title>
		<link>http://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14105</link>
		<dc:creator>Linda Bustos</dc:creator>
		<pubDate>Mon, 17 Nov 2008 00:56:07 +0000</pubDate>
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		<description>@John

Thank you, thank you :)</description>
		<content:encoded><![CDATA[<p>@John</p>
<p>Thank you, thank you <img src='http://www.getelastic.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: John Somerton</title>
		<link>http://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14103</link>
		<dc:creator>John Somerton</dc:creator>
		<pubDate>Wed, 12 Nov 2008 16:39:29 +0000</pubDate>
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		<description>Time after time I find myself on the getelastic blog, which always seems to have solid answers to my most pressing questions - thanks so much for the great post!

In some (if not most) instances rewriting product descriptions is not all that practical...  do you have any strategies for getting around SEO duplicate content by bringing in / aggregating content from multiple external sources?  Of course legitimate use of the content goes without saying...

BTW I find myself dealing more and more with eCommerce SEO clients and have added you to my Blogroll - required reading :)</description>
		<content:encoded><![CDATA[<p>Time after time I find myself on the getelastic blog, which always seems to have solid answers to my most pressing questions &#8211; thanks so much for the great post!</p>
<p>In some (if not most) instances rewriting product descriptions is not all that practical&#8230;  do you have any strategies for getting around SEO duplicate content by bringing in / aggregating content from multiple external sources?  Of course legitimate use of the content goes without saying&#8230;</p>
<p>BTW I find myself dealing more and more with eCommerce SEO clients and have added you to my Blogroll &#8211; required reading <img src='http://www.getelastic.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: A Playoff Worthy Lineup Of Links - This Month In SEO - 9/08 &#124; TheVanBlog &#124; Van SEO Design</title>
		<link>http://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14101</link>
		<dc:creator>A Playoff Worthy Lineup Of Links - This Month In SEO - 9/08 &#124; TheVanBlog &#124; Van SEO Design</dc:creator>
		<pubDate>Thu, 02 Oct 2008 00:29:28 +0000</pubDate>
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		<description>[...] Improving Product Descriptions Using Competitor Customer Reviews [...]</description>
		<content:encoded><![CDATA[<p>[...] Improving Product Descriptions Using Competitor Customer Reviews [...]</p>
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		<title>By: Marketing Words Copywriting Blog :: Entries :: Canned Product Descriptions Can Kill Your SEO</title>
		<link>http://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14099</link>
		<dc:creator>Marketing Words Copywriting Blog :: Entries :: Canned Product Descriptions Can Kill Your SEO</dc:creator>
		<pubDate>Mon, 15 Sep 2008 14:59:01 +0000</pubDate>
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		<description>[...] and SEO Copywriting    submit_url = &#039;http://www.marketingwords.com/blog/?p=126&#039;;Linda Bustos at the Get Elastic ecommerce blog had a great post on using canned product descriptions on your website.  &#8220;Canned&#8221; copy [...]</description>
		<content:encoded><![CDATA[<p>[...] and SEO Copywriting    submit_url = &#8216;http://www.marketingwords.com/blog/?p=126&#8242;;Linda Bustos at the Get Elastic ecommerce blog had a great post on using canned product descriptions on your website.  &#8220;Canned&#8221; copy [...]</p>
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		<title>By: Website Testing Tips for Improving Conversion Rates &#124; Get Elastic</title>
		<link>http://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14097</link>
		<dc:creator>Website Testing Tips for Improving Conversion Rates &#124; Get Elastic</dc:creator>
		<pubDate>Fri, 12 Sep 2008 00:11:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.getelastic.com/?p=1671#comment-14097</guid>
		<description>[...] dramatically improve product descriptions (GrokDotCom&#8217;s Holly Buchanan wrote about this, and so did we) and conversion. Amazon reviews and Buzzillions are great places to mine for this gold. Here are [...]</description>
		<content:encoded><![CDATA[<p>[...] dramatically improve product descriptions (GrokDotCom&#8217;s Holly Buchanan wrote about this, and so did we) and conversion. Amazon reviews and Buzzillions are great places to mine for this gold. Here are [...]</p>
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