Comments on: Improving Product Descriptions Using Competitor Customer Reviews http://www.getelastic.com/improving-product-descriptions/ #1 Subscribed Ecommerce Blog Thu, 09 Feb 2012 02:57:16 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Linda Bustoshttp://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-26065 Linda Bustos Tue, 03 Aug 2010 17:30:34 +0000 http://www.getelastic.com/?p=1671#comment-26065 You'll have to check with the Terms and Conditions on Amazon's website about repurposing of its content for affiliates. You’ll have to check with the Terms and Conditions on Amazon’s website about repurposing of its content for affiliates.

]]> By: Jeremyhttp://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-26038 Jeremy Tue, 03 Aug 2010 08:23:55 +0000 http://www.getelastic.com/?p=1671#comment-26038 Do you think it's okay if I use amazon review on my website? just copy and paste it? The product "buy" link is redirected to Amazon. Do you think it’s okay if I use amazon review on my website? just copy and paste it? The product “buy” link is redirected to Amazon.

]]> By: The 4 Pillars of Ecommerce Copywriting « Get Elastic Ecommerce Bloghttp://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-25125 The 4 Pillars of Ecommerce Copywriting « Get Elastic Ecommerce Blog Wed, 21 Jul 2010 19:58:50 +0000 http://www.getelastic.com/?p=1671#comment-25125 [...] of the best ways to get into your customers’ heads is to read reviews, lots of them, and use customer reviews to improve product descriptions. Don’t just read reviews submitted to your site, look at Amazon and others that have [...] [...] of the best ways to get into your customers’ heads is to read reviews, lots of them, and use customer reviews to improve product descriptions. Don’t just read reviews submitted to your site, look at Amazon and others that have [...]

]]> By: Thinking Positively About Negative Reviews | Get Elastichttp://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14115 Thinking Positively About Negative Reviews | Get Elastic Sat, 17 Oct 2009 17:28:29 +0000 http://www.getelastic.com/?p=1671#comment-14115 [...] don’t forget, accepting negative reviews also helps your copywriting. AKPC_IDS += [...] [...] don’t forget, accepting negative reviews also helps your copywriting. AKPC_IDS += [...]

]]> By: Helpful Tip for Researching Customer Personas | Get Elastichttp://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14113 Helpful Tip for Researching Customer Personas | Get Elastic Sat, 19 Sep 2009 20:25:53 +0000 http://www.getelastic.com/?p=1671#comment-14113 [...] follow up on yesterday’s post on using customer reviews to improve product descriptions, which recommends you use Buzzillions‘ Review Snapshot feature to scan the pros, cons and [...] [...] follow up on yesterday’s post on using customer reviews to improve product descriptions, which recommends you use Buzzillions‘ Review Snapshot feature to scan the pros, cons and [...]

]]> By: Customer Reviews in Review | Get Elastichttp://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14111 Customer Reviews in Review | Get Elastic Mon, 07 Sep 2009 18:09:32 +0000 http://www.getelastic.com/?p=1671#comment-14111 [...] Improving product descriptions using competitors’ customer reviews [...] [...] Improving product descriptions using competitors’ customer reviews [...]

]]> By: Top 10 Web 2.0 Activities for Ecommerce | Get Elastichttp://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14109 Top 10 Web 2.0 Activities for Ecommerce | Get Elastic Mon, 17 Aug 2009 10:59:19 +0000 http://www.getelastic.com/?p=1671#comment-14109 [...] circulars. Reading customer reviews helps you better understand the consumer and your product to improve product descriptions and marketing [...] [...] circulars. Reading customer reviews helps you better understand the consumer and your product to improve product descriptions and marketing [...]

]]> By: Estherhttp://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14107 Esther Mon, 02 Feb 2009 15:05:27 +0000 http://www.getelastic.com/?p=1671#comment-14107 The e-commerce software we use allows us to hide negative reviews. We will hide the review only if it is really horrible. Otherwise they are very helpful and helps get original content on page. The e-commerce software we use allows us to hide negative reviews. We will hide the review only if it is really horrible. Otherwise they are very helpful and helps get original content on page.

]]> By: Linda Bustoshttp://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14105 Linda Bustos Mon, 17 Nov 2008 00:56:07 +0000 http://www.getelastic.com/?p=1671#comment-14105 @John Thank you, thank you :) @John

Thank you, thank you :)

]]> By: John Somertonhttp://www.getelastic.com/improving-product-descriptions/comment-page-1/#comment-14103 John Somerton Wed, 12 Nov 2008 16:39:29 +0000 http://www.getelastic.com/?p=1671#comment-14103 Time after time I find myself on the getelastic blog, which always seems to have solid answers to my most pressing questions - thanks so much for the great post! In some (if not most) instances rewriting product descriptions is not all that practical... do you have any strategies for getting around SEO duplicate content by bringing in / aggregating content from multiple external sources? Of course legitimate use of the content goes without saying... BTW I find myself dealing more and more with eCommerce SEO clients and have added you to my Blogroll - required reading :) Time after time I find myself on the getelastic blog, which always seems to have solid answers to my most pressing questions – thanks so much for the great post!

In some (if not most) instances rewriting product descriptions is not all that practical… do you have any strategies for getting around SEO duplicate content by bringing in / aggregating content from multiple external sources? Of course legitimate use of the content goes without saying…

BTW I find myself dealing more and more with eCommerce SEO clients and have added you to my Blogroll – required reading :)

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