Internet Retailer Hot 100 for 2008
Every year, Internet Retailer releases its list of stand out retailers. Last year there were 50, this year 100.
Rather than highlighting who’s doing the most volume, the Internet Retailer Hot 100 list focuses on innovators and includes smaller retailers like Bestkiteboarding.com, chains, catalogers, online-only and brands like M&M’s.
The Hot 100 for 2008
Matt over at Ecommerce Optimization categorized the list and added some nifty graphs.
I’m not sure how much social media marketing was a factor in choosing the top 100. One thing I can’t figure out is how Walmart made the list and Target was shut out, even though Target clearly won the Facebook war…
I want to include my personal shout-outs to Zappos.com for their incredible customer service, Threadless.com for fostering great community and for their impressive blog following.
Congratulations to all the top 100 this year.
Linda,
I hate that they don’t categorize these lists or offer anything other than an alphabetical link. For that reason, I put together the same list only I put them into categories and sorted them out a bit, there’s even a cool little graph showing which categories have the most sites on the hot 100. I am glad you linked them up too, not sure why IR doesn’t link to them.
See ya,
eCopt
Thanks Matt. Nice work!
Yes, actually linking to the list does take a bit of extra time, LOL!
Anytime Linda. Yeah, linking them all is tedious, that’s for sure. Thanks for including the link. I really wish they would clue us in on how the sites are chosen, was it based on user experience, revenue, traffic, reach, a combination or some, what?
They just announced that it is available and not too much more other than that. I know they typically expand them around the first of the year, but after a year like Zappos.com has had, I thought they would surely be on the list. Makes you think whether or not the list is all politics or whether there are some actual statistics they use to choose the sites.
Linda and Matt:
Great stuff. Thanks for sharing. Especially like Matt’s commentary. Interesting to see the names on this list…a different twist. Not just the “big guys” but some of the smaller players who are doing interesting things. Personally - from an email marketing perspective - I like MooseJaw. Also - not on the list - CustomInk.com (http://www.customink.com/). Great customer service. Great concept. Pretty slick emails.
dj at bronto
Hi DJ,
Thanks for stopping by. CustomInk’s a cool one too, let’s knock off Walmart and put that one in.
Moosejaw’s on the list, as they should be. They may be the leader in mobile marketing.