consumer internet of things

What Does the Consumer Internet of Things Mean for Marketers?

Today’s post originally ran on TotalRetail and has been updated. The consumer Internet of Things (cIoT) is here. But what exactly is it? It’s hard to believe, but a world in which purchasing will become seamless from thousands of new touchpoints ...

The Consumer Internet of Things is About to Explode

In industrial manufacturing, machine-to-machine communications allows sensors in one place to communicate with control systems for an automated response. For example, if the temperature in a commercial food processor reached a critical high, a sensor ...
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