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5 Reasons Why Your Ecommerce Site Matters More Than Ever
Every ecommerce manager already knows that having a poor website is a major problem. And it can really bite during the critical holiday season which represents anywhere between 20–40% of annual sales.
But for those who need a little numerical validation, ...
Virtual Goods Mean Real Money This Holiday Season
Amid economic uncertainty in the U.S., many shoppers will hold back on spending this holiday season. Research firm Kantar Retail predicts that overall retail sales will increase just 2.8%, half the 2010 rate. E-retail sales will grow 13.5% compared with ...
8 Quick 'n' Dirty Tools to Beat Site Abandonment This Holiday
Looking for ways to plug a leaky conversion funnel without blowing your budget? Here are 8 low cost, free, and free trial tools to help you drive down site abandonment as holiday spending kicks off in earnest:
1. Crazy Egg
Crazy Egg offers up simple usability ...
Holiday mCommerce: Driven by Tablets or Smartphones?
Pop quiz: what kind of device are more shoppers planning to purchase through this holiday season – a tablet or a smartphone? Make a guess before reading on!
According to ThreatMetrix survey of 722 active Internet using consumers, 37% intend to ...
38% of Online Retailers Believe Site Testing Effective
According to Forrester’s latest State of Retailing Online report, 38% of web merchants report A/B testing of their site design as “effective.” Does that sound low to you?
While this doesn’t necessarily mean 62% don’t consider ...
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