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3 Ways to Handle Email Unsubscribe

Nobody likes to cut an email subscriber loose, but when someone wants to go…you gotta let ‘em go. But it doesn’t mean the customer relationship is over. Some email defectors may simply just want to reduce their inbox clutter. A common ...
cut-coupons

Own Your Code: 10 Ways to Prevent Coupon Abuse

For many online retailers, a world without coupon codes and promotions is unimaginable. Unless you have a brand unaffected by Amazon, coupons are likely part of your merchandising toolkit. As we’ve covered on Get Elastic in the past, coupon codes ...

Portrait of a Mobile Consumer [Infographic]

This week’s infographic is courtesy of Vouchercloud, painting the Portrait of the Mobile Consumer. Points of interest: By 2018, mcommerce sales are estimated to reach $626 Billion, almost equaling global ecommerce in 2013, $638B Tweet this 30% ...
site-search

4 Ways to Make Site Search More Contextual

Ecommerce site search is a critical touchpoint in a customer’s purchase journey. Those who use search have something specific in mind, and a failure of your site search tool to deliver the most relevant results in a user-friendly way can make or ...
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Ecommerce Links: July 2014

If you’re looking for a good summer read, look no further than a few of our favorite ecommerce articles from July, 2014: Econsultancy found that 42% of ecommerce teams don’t have someone assigned to optimizing site search. ConversionXL explains ...
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