5 Heavenly Acts of Righteousness for Video SEO

This post is a follow up of the 7 Deadly Sins of Video SEO. If you missed it, please check it out. To recap, video thumbnails are appearing more and more in Google’s “Universal” or blended search results. Not only that, people search ...

Mobile Product Page Design Tips

Continuing in our series on mobile design strategy, today’s post focuses on mobile product pages, including product information, calls to action, navigation and merchandising. Purpose of product pages Throughout this series, we approach design considering ...

Top 10 Web 2.0 Activities for Ecommerce

Is social media/Web 2.0 for retail just hype or an essential part of doing business in the 21st century? The Wikipedic definition of Web 2.0 is “a second generation of services available on the World Wide Web that lets people collaborate and share ...

7 Deadly Sins of Video SEO

Video content on ecommerce sites has helped many retailers improve their conversion rates, reduce returns, improve customer satisfaction and loyalty. Video can also attract more search engine traffic, thanks to Google’s Universal Search, which mixes ...
cross-selling

Are Your Cross-sells Killing Conversion?

It’s generally believed that product recommendations on ecommerce sites increase conversion and average order value. But according to e-tailing group’s 16th Annual Merchant Survey, 59% of retailers don’t know what kind of conversion rates they ...
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