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api

Ecommerce APIs: The What The Why and the How to Make Money

Why are APIs so important to ecommerce today? APIs or Application Programming Interfaces are designed to enable one application (such as your ecommerce platform) to expose services (like order management, pricing information, catalog content, customer ...
adobe-summit

How Western Union Personalizes Across Devices

We’re excited to be at Adobe Summit next week, our session with Western Union is happening at 11:30 AM on Wednesday, March 26. (See the entire lineup of ecommerce-focused sessions at Adobe Summit here). Session Details: The perfect union: Adding ...
collaborative-economy

Collaborative Commerce: 7 Ways to Play in the Sharing Economy

Amazon’s not the only threat to online retail and brands selling direct to consumer – the shift towards the “collaborative economy” has the potential to disrupt virtually any vertical, with ripple effects to other industries. Dubbed the “next ...
personalization

How Important Is Web Personalization? [Infographic]

This week’s infographic explores how digital marketers use Web personalization, and comes courtesy of Adobe and Econsultancy. (In other news, we’ve recently partnered with Adobe to deliver experience-driven commerce). Tweetables 52% of digital ...
tablet

Transforming the Digital Experience for Luxury Brands

The digital world uses plenty of metaphors. For example, your computer’s “desktop,” “dock,” “windows” and “tabs,” or your iPhone’s “lightning connector.” The “online catalog” ...
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