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Digital to Grow to 75% of Marketing Budgets [Infographic]

The findings of an Accenture Interactive CMO survey have been remixed into an infographic, appearing on Adweek this week. In the next 5 years, digital could account for 75% of marketing budgets, with mobile accounting for more than 50%.
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Ecommerce Links: June 2014

It’s that time again – enjoy these choice cuts of ecommerce goodness from around the Web. Invesp shares examples of A/B tests that destroy myths A/B testing helped create. How do you personalize for non-anonymous (nonymous?) visitors? Kevin ...
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Ecommerce in Canada in 2014 [Infographic]

In honor of Canada day (or should I say “honour”), we’re featuring an Infographic Monday with stats on the state of Canadian commerce (via Nextopia). Click to enlarge infographic Tweetables 5-8% of all sales in Canada are made online ...

Persona-lizing the In-Store Retail Experience [Infographic]

Last post, we discussed how in-store analytics mirror retail. What about in-store personalization? Medallion Retail has created an infographic mapping in-store personalized experience opportunities. Click to enlarge infographic
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Digital Retail: How In-Store Analytics Align With Online

Online retailers depend on the power of Web analytics to deeply understand customer behavior, track sales performance and analyze optimization efforts. Without them, marketers and merchandisers would be shooting blanks into cyberspace. But what about ...
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