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rich-pins

The Point of Using Rich Pins

Rich pins are to Pinterest marketing what rich snippets (Schema.org) is to search marketing. Adding metadata to your pinnable content such as pricing, Buy This calls-to-action, descriptions and stock availability gives Pinterest users more information ...
tinder

How Tinder Tackles an M-Commerce Problem

Mobile shopping has exploded in recent years, and online retailers have responded by designing mobile friendly sites and apps. But rather than design these experiences for the mobile context, this often equates to adapting the catalog storefront for the ...
guy-girl-ecommerce

Men vs Women: How They Shop Online [Infographic]

Contextual commerce is all about delivering a more relevant experience based on what you know about a visitor. New vs returning visits, geolocation, past browse and purchase history, device type and referring source are useful pieces of context. And if ...

Live from Shop.org: Our Big Ideas Session Replay

If you missed Breaking Bag: Reinventing the Customer Experience at Every Touchpoint, our Big Ideas session at Shop.org, we’ve got the replay for you. This 20 minute discussion covered the concepts of reinventing the storefront, exploring contextual ...
ecom links

Ecommerce Links: September 2014

Greetings from the Shop.org Annual Summit, we’ll be back to regularly scheduled blogging next week. In the meantime, enjoy Get Elastic’s top picks for ecommerce-related wisdom from around the Web this month of September, 2014. If you’re ...
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