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Google Reader Dying, But RSS Lives on For Ecommerce
Google Reader has one foot in the grave, and some believe this signals the death of RSS. But does this mean the end of RSS for ecommerce?
If you aren’t familiar with RSS, this video explains it “in plain English.” Essentially, RSS is a way ...
11 Ways to Optimize Thank You Pages
Post-conversion Thank You pages present a great opportunity for further conversion — not just for another sale, but also microconversions. Here are ten-plus-one ways to squeeze the most of your confirmation pages and email.
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The Ecommerce Boom in China [Infographic]
2013 is predicted to be the year that ecommerce in China exceeds the US. According to the Alibaba Group, which owns the nation’s most popular ecommerce property Tmall.com (Tmall enjoys 44% market share* vs. Amazon.co.cn’s 2%). Its analysts ...
The Easiest Way to Increase Conversion by 20%
According to data from PowerReviews, increasing a product’s review count from 0 to 1 increases conversion by 20%.
Rishi Rawat points out a great way to motivate customers to leave that first review — offer an incentive, like loyalty points:
But ...
Defying Gravity: Amazon’s New Patent
Amazon’s recent patent for “gravity-based link assist” aims to direct a user’s mouse cursor to where the system predicts the user wants to click.
The idea’s primary purpose is to solve a usability issue on devices with slower refresh times, ...
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