Comments on: Web 2.0 and Ecommerce Marketing – Shop.org Session Highlights http://www.getelastic.com/shoporg-user-ratings-reviews/ #1 Subscribed Ecommerce Blog Sat, 20 Mar 2010 05:07:07 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Contagious Behavior http://www.getelastic.com/shoporg-user-ratings-reviews/comment-page-1/#comment-11305 Contagious Behavior Thu, 27 Sep 2007 13:14:07 +0000 http://www.getelastic.com/shoporg-user-ratings-reviews/#comment-11305 It's great to see retailers utilizing consumer generated ratings and reviews in integrated campaigns. This illustrates the power of the 3rd party customer endorsement. We my be witnessing the demise of the celebrity endorsement. It’s great to see retailers utilizing consumer generated ratings and reviews in integrated campaigns.

This illustrates the power of the 3rd party customer endorsement.

We my be witnessing the demise of the celebrity endorsement.

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