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Currently browsing posts related to: checkout-report

Ecommerce Checkout Report Webinar

Posted July 25, 2007 * Comments(7)

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Elastic Path’s Jason Billingsley and Netconcepts‘ Stephan Spencer. (along with a cameo by EP’s Gord Janzen) presented this webinar to accompany the white paper and research series called The Ecommerce Checkout Report (free download).

The report inspected the Top 100 online retailers and reviewed for 23 tactics commonly used in Checkout. The results attempt to begin a dialog in order to answer questions like: Does a shorter checkout process really decrease shopping cart abandonment? Should you use an order confirmation screen? Does live chat improve conversions? Study samples included a variety of vertical market groups including apparel and accessories, computers and electronics, and both high and low ticket value product retailers.

See also:

nitobi’s Robot Replay

Jason’s post on travel “Stop the checkout to save the customer money?“