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> <channel><title>Comments on: Add Stimulus Checks to Your Event Marketing Calendar</title> <atom:link href="http://www.getelastic.com/tax-rebate-marketing/feed/" rel="self" type="application/rss+xml" /><link>http://www.getelastic.com/tax-rebate-marketing/</link> <description>#1 Subscribed Ecommerce Blog</description> <lastBuildDate>Thu, 09 Feb 2012 02:57:16 +0000</lastBuildDate> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.2.1</generator> <item><title>By: Jason Billingsley</title><link>http://www.getelastic.com/tax-rebate-marketing/comment-page-1/#comment-13815</link> <dc:creator>Jason Billingsley</dc:creator> <pubDate>Wed, 21 May 2008 19:13:41 +0000</pubDate> <guid
isPermaLink="false">http://www.getelastic.com/tax-rebate-marketing/#comment-13815</guid> <description>@CommerceStyle
Well, payday loans already exist for online shoppers/retailers: BillMeLater.
It is never a bad idea to re-assure or remind people of things. We have security icons in our browsers, but we re-assure people with security badges like Hackersafe and it seems to work. We remind people the amount they are saving on items at various stages of the buying process.
I hear you, but we have entire industries based on the notion of reminding people they have the ability to purchase - credit cards anyone?
It comes down to personal responsibility. Overall, I like this tactic a lot. Any uncommon event that a marketer can leverage should be at least considered.</description> <content:encoded><![CDATA[<p>@CommerceStyle</p><p>Well, payday loans already exist for online shoppers/retailers: BillMeLater.</p><p>It is never a bad idea to re-assure or remind people of things. We have security icons in our browsers, but we re-assure people with security badges like Hackersafe and it seems to work. We remind people the amount they are saving on items at various stages of the buying process.</p><p>I hear you, but we have entire industries based on the notion of reminding people they have the ability to purchase &#8211; credit cards anyone?</p><p>It comes down to personal responsibility. Overall, I like this tactic a lot. Any uncommon event that a marketer can leverage should be at least considered.</p> ]]></content:encoded> </item> <item><title>By: Linda Bustos</title><link>http://www.getelastic.com/tax-rebate-marketing/comment-page-1/#comment-13813</link> <dc:creator>Linda Bustos</dc:creator> <pubDate>Tue, 20 May 2008 20:51:58 +0000</pubDate> <guid
isPermaLink="false">http://www.getelastic.com/tax-rebate-marketing/#comment-13813</guid> <description>I hear what you&#039;re saying, but many people are planning on spoiling themselves with the rebate - it&#039;s echoing what&#039;s already in their mind.</description> <content:encoded><![CDATA[<p>I hear what you&#8217;re saying, but many people are planning on spoiling themselves with the rebate &#8211; it&#8217;s echoing what&#8217;s already in their mind.</p> ]]></content:encoded> </item> <item><title>By: CommerceStyle</title><link>http://www.getelastic.com/tax-rebate-marketing/comment-page-1/#comment-13811</link> <dc:creator>CommerceStyle</dc:creator> <pubDate>Tue, 20 May 2008 18:40:46 +0000</pubDate> <guid
isPermaLink="false">http://www.getelastic.com/tax-rebate-marketing/#comment-13811</guid> <description>If you have to remind people that they have money, there is a good change they&#039;ll never be able to make it through the checkout process anyway.
What&#039;s next?  Offer payday loans so people can buy stuff they don&#039;t have the money fore?
I know I&#039;m coming off negative, but I&#039;m just not crazy about this type of marketing.</description> <content:encoded><![CDATA[<p>If you have to remind people that they have money, there is a good change they&#8217;ll never be able to make it through the checkout process anyway.</p><p>What&#8217;s next?  Offer payday loans so people can buy stuff they don&#8217;t have the money fore?</p><p>I know I&#8217;m coming off negative, but I&#8217;m just not crazy about this type of marketing.</p> ]]></content:encoded> </item> </channel> </rss>
