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Dec 31, 2008 | 3 minute read
written by Linda Bustos
It's the end of an exciting year for Get Elastic. Thank you to all our readers who have subscribed, forwarded, Tweeted posts and voted for Get Elastic in various contests. Happy New Year to you all, and if you're a new reader, here's a recap of the best of Get Elastic, 2008!
Webinar:
12 Things Retailers Must Learn from Christmas '07 with Linda Bustos of Elastic Path Software + companion blog post
3 posts to check out:
Cross-Selling Tips for eCommerceHack Week Part 2 - Using Google Trends for International Search MarketingUsing Geo-IP to Tailor Content Delivery
Love Your Landing Pages with Ayat Shukairy of Invesp Consulting + blog recap
Continue Shopping Means What?Make Email Look Good In Gmail - 8 Design Tips for Images-OffSocial Media With a Side of SEO: Hold the Spam
Webinars:
Jon Stewart or Oprah: What's Your Website Personality? with Carolyn Gardner of Sitebrand + blog recapEffective Merchandising: What Sells? with Mike Svatek of Baynote + blog recap
Tracking Affiliate Orders Through Telephone SalesTips for Tracking Offline Orders: PPC and CatalogHow to Ask for Customer Reviews - Nicely.
Web Analytics for Online Retailers with Eric T. Peterson from Web Analytics Demystified + blog recap
Optimizing for Product Colors: Long Tail Gold or Duplicate Content?Why Innocent Emails Get Flagged As SpamEmail Marketing Trend: Animated GIFs
The Key to PPC for Online Retailers with Ryan Gibson from the Rimm-Kaufman Group+ blog recap
Top Online Retailers Not Showing Up on Google!PPC Advertising: Are You Selling Yourself In Your Ads?404 Not Found Pages: The Good, The Bad & The Funny
Free White Paper:
How to Write an Ecommerce RFP
9 Ecommerce Innovations: What's Now & What's Next with Jason Billingsley of Elastic Path Software + blog recap
Asking Customers to Go Steady: Tips for Repeat OrdersUsing Product Images to Reduce Size and Color FearsImproving Product Descriptions Using Competitor Customer Reviews
3 Things to Die For: Web Analytics Unleashed with Avinash Kaushik from Google Analytics + blog recap
Can Product Images Improve Conversion? Showing Products in ContextStop Google Analytics From Stealing Your Valuable AdWords Keyword DataShould You Remove Keywords With Low Click Through Rates?
The Art and Science of Choosing Ecommerce Technology with Bernardine Wu of FitForCommerce + blog recap
Yes Virginia There Is a Santa Claus & He Searches for Free ShippingHoliday SEO: Using Amazon Bestsellers for Keyword ResearchThe Psychology of Numbers in PPC Ads
I Know I Should Be Testing, But with Bryan Eisenberg of Future Now Inc. + blog recap
Optimizing Product Reviews for Different Buyer PersonalitiesDo Hacker Safe / McAfee Secure Badges Increase Sales?Uncovering the Hidden Profit Treasures of Your Company
Holiday Wishlist for Mobile Commerce with Bill Mirabito of B2C Parnters + blog recap
Delivering an Integrated Ecommerce Experience for Empowered Customers with Josh Lannin of Oracle and Peter Sheldon of Elastic Path Software + blog recap
Free Shipping: Got It? 10 Ways to Flaunt ItHow to Find an Online Reputation ManagerCrutchfield Email Covers 4 Buyer Personalities
Multi-Store Retailing: Perks and Pitfalls with Jason Billingsley of Elastic Path Software + blog recap
Should Retail Email Sell or Inform? An A/B Split Test Case StudyTapping Twitter to Understand Customers and Develop PersonasCSN Stores Eases Howsers Last Minute FUDDs
Dangerous Marketing Ahead: How to Break Bad Habits and Survive a Deep Recession with Jeff Molander of Molander & Associates and Jonathan Salem Baskin, author of Branding Only Works on Cattle+ blog recap
Reducing Friction in the Sales ProcessWhere Will MAP Pricing Lead Online Retail?Are Cash Discounts the Worst Incentives?
Once again, thank you for reading, subscribing to, commenting on, blogging about, Tweeting and forwarding Get Elastic with others in 2008, and we look forward to carry on the ecommerce marketing conversation with you full bore into 2009.